Growth & Marketing (2)

About the Team

At Trendyol Growth, we align pricing, discount, and marketing strategies to drive sustainable and scalable growth. We work cross-functionally with teams like Product, Category, and Operations to uncover opportunities and deliver impact. With a strong learning culture and data-driven mindset, we grow together — as individuals and as a team.

As a Media Planning Professional, you will take end-to-end ownership of our media strategy, from initial campaign setup to post-mortem deep dives. You’ll be responsible for executing a best-in-class media mix across ATL (TV, Radio, OOH) and BTL channels, utilizing econometric modeling and sharp analytical skills to maximize ROI. Serving as the primary expert for media agencies and internal teams, you will manage production budgets, sponsorship communications, and daily content planning to ensure our brand remains at the forefront of local and global industry trends.

Responsibilities

End-to-end ownership from media campaign planning, tracking, set up, implementation, optimization, competition reports, reporting to post-mortem deep dive
Ensure a best-in-class media strategy is consistently applied across all ATL consumer touchpoints which include, TVC, radio ads, print, OOH as well as BTL channels
Execute media planning process in order to deliver exceptional results on cross channel campaigns and measure success through econometric modelling
Utilize strong analytical ability and knowledge to ensure an efficient application of media mix to achieve target with expected ratios and metrics
Proactively researching the newest local and global trends in the Industry and market, developing personal strategic acumen
Responsible for the relationship and daily work with media agency acting as point of expertise and contact between the agency and Marcomm team
Managing daily operations of content planning, tracking and reporting
Offline media and production budget management
Planning and tracking of all sponsorship communications

Expected Qualifications

Bachelor's or Master’s Degree from a reputable university preferably in Management, Economics and other related departments
Min 3 years of progressive media planning experience
Experience developing and executing high-performing marketing campaigns on time and within budget
Experience working with large cross-functional teams and external partners, including creative agencies and production
Ability to think strategically and operationally, delivering the day to day while defining and leading future direction
Highly analytical thinker, passionate about the value of quantitative data and compelled to find insight in it
Excellent communicator both verbally and written with an ability to communicate at all levels in the organization and build strong relationships
Ability to multitask, prioritize tasks and coordinate different parties of the projects
Excellent command in English
Media agency experience is a plus

What We Offer

- Hybrid working model with flexibility: a schedule that helps you find the right balance between flexibility and team bonding, including work-from-abroad opportunities and a summer working model.

- Personalised training allowance and learning opportunities: Use your annual budget for any training or conference of your choice, explore our Learning Management System (LMS) anytime, and join in-person learning sessions offered throughout the year.

- Responsibility from day one: Take full ownership from the start in a culture where every voice is heard and valued.

- A diverse, international team: Collaborate with global peers across our offices in Berlin, Amsterdam, Dubai, and beyond, in a startup-spirited and collaborative environment.

- Opportunities to grow with the best: Tackle meaningful challenges, develop through hands-on experience, and grow with the support of expert guidance and global mentoring.

- Meaningful connections beyond tasks: Be part of team rituals, events, and social activities that help us stay connected and inspired.

Take the Next Step

If this role excites you, apply today, we look forward to taking the next step with you.

Want to get to know the team better first? Explore our Career Website, LinkedIn, or YouTube to learn more about #LifeatTrendyol and how we work.

Media Planning Professional

Turkish speaker

Trendyol Group

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