Manager of Events and Donor Engagement

Position Summary

As Manage of, Events and Donor Engagement, you will lead the planning, execution, and financial performance of all enterprise-wide events for The Fedcap Group—spanning multiple states and countries. This high-impact role is responsible for a wide range of convenings, including fundraising and marketing events, thought leadership forums, donor activations, and internal celebrations. You will be a strategist, executor, and relationship-builder—driving measurable results in donor engagement, revenue generation, brand elevation, and the conversion of event participants into long-term contributors to Fedcap’s mission.

You will work collaboratively with subsidiary leadership, sales, communications, marketing, and other corporate services colleagues to ensure each event delivers strong ROI, drives meaningful donor engagement, and reflects the organization’s mission and global presence.

You bring demonstrated excellence in project management, budgeting, stakeholder engagement, and event portfolio analysis. You will build and lead the development of a unified event strategy that generates measurable outcomes — including growth in new and repeat donors, movement along the donor pipeline toward major giving, and actionable analysis on the ROI of each event. Additionally, you will design and oversee Fedcap’s enterprise-wide donor success approach, incorporating stewardship, retention, and engagement strategies across all event types, with a clear focus on transforming attendee interest into sustained philanthropic support.

This iposition is on-site at 633 3rd Avenue New York, NY (A short walk from Grand Central)

Your Responsibilities Will Include:

Strategic Planning & Execution

• Enhance and manage a 12-month enterprise-wide events calendar, with weekly, monthly, and quarterly updates to senior leadership.
• Build and lead the infrastructure supporting the end-to-end execution of a minimum of 10 enterprise-level and 20+ subsidiary events annually.
• Design scalable event models for replication across domestic and international markets.
• Drive a comprehensive events strategy tied to business development goals—targeting 15–20% year-over-year increases in:
  • New donor acquisition
  • Increased giving from existing donors
  • Transition of event participants into major donor cultivation pathways
• Build event formats that align with emerging trends, including hybrid and virtual experiences, immersive content, and digital engagement platforms.
• Establish and enhance systems for capturing, analyzing, and reporting event data, including ROI, attendee behavior, conversion metrics, and donor pipeline development.

Donor Success & Stewardship

• Design and lead a donor success framework that begins with targeted event attendance and ends with measurable donor movement—achieving a minimum 10% year-over-year increase in donor retention, repeat giving, and conversion of event attendees into active donors.
• Drive intentional cultivation through events by setting strategic attendance targets for pre-identified prospects and existing donors and engaging first-time attendees in a follow-up meeting, donation, or stewardship touchpoint within 60 days.
• Collaborate with other engagement, development and CRM teams to track donor behavior post-event, with a goal to convert at least 15% of event-only attendees into recurring donors or qualified gift prospects within 12 months.
• Oversee and optimize personalized post-event communication campaigns to move donors along the cultivation pathway.

Financial Performance & Cash Management

• Set and monitor revenue and expense targets for each event, ensuring that revenue-generating events deliver net positive results.
• Build and manage a portfolio of events totaling $5M+ in budget annually (amount is subject to change based on annual budget and development goals).
• Ensure pledged revenue is collected within 30 days post-event through tools such as increased use of credit cards, structured follow-up with donors, and finance.
• Provide quarterly ROI analysis of all events, including direct and indirect financial results and donor conversion metrics.

Stakeholder Engagement

• Serve as the primary liaison to Executive Directors, development staff, and fundraising leads across all Fedcap companies.
• Align event strategies with local and enterprise-level strategic goals.
• Lead bi-monthly stakeholder planning calls and quarterly reviews with the CEO or other senior executives.
• Contribute analysis and event performance insights in board presentations

Team Leadership & Talent Development

• Recruit, manage, and mentor a team of internal event staff and external vendors, ensuring high-quality and timely event delivery.
• Create and maintain SOPs for all event-related processes, updating annually.
• Deliver at least two enterprise-wide capacity-building sessions each year to promote excellence in event planning and donor engagement.

You’re a Great Fit If You Have:

• Bachelor’s degree in Event Management, Hospitality, Fundraising, Business, Marketing, or a related field required; Master’s degree preferred.
• Significant progressive leadership experience in high-impact event planning and execution, ideally 8+ years, including at least 3 years managing enterprise-wide events. 
• Proven success in producing events with 50 to 1,000+ attendees and budgets totaling $5M+ while meeting strategic, financial, and operational goals.
• Measurable experience in driving donor acquisition and retention through events, including conversion of event attendees into recurring or major gift donors and implementation of structured donor stewardship pathways tied to event engagement.
• Advanced proficiency in Salesforce, Raiser's Edge, and Monday.com, tracking donor behavior, and supporting segmented engagement strategies through CRM and analytics platforms.
• Ability to analyze ROI across events using data on attendance, donor conversion, and long-term giving trends.
• Strong background in managing end-to-end logistics, ensuring full compliance with contracting, accessibility, and procurement standards.
• Understanding of emerging trends in hybrid/virtual events, donor engagement technology, and experiential fundraising, with examples of new platforms or formats evolving within events.
• Exceptional communication and relationship-building skills with company executive directors and their fundraising resources, senior leaders, board members, and cross-functional teams. Proven ability to deliver high-impact presentations, lead debriefs and align events with enterprise priorities.

Compensation

• $100,000-$125,000, depending on skills, achievements, and experience

• This is an onsite opportunity

Who We Are

We are committed to improving the economic and social well-being of the impoverished and disadvantaged. For 85 years, The Fedcap Group has developed scalable, innovative, and potentially disruptive solutions to some of society’s most pressing needs. The Fedcap Group is the parent company of a growing number of top-tier nonprofit agencies dedicated to serving over 300,000 children and adults each year across the United States, the United Kingdom, and Canada. We provide educational services to every age group, vocational training in high-growth labor industries, behavioral health services, work readiness skill-building, and jobs—all targeted to helping people achieve long-term self-sufficiency. Fedcap employees take pride in their work, enrich the lives of others, and are a part of a team that makes a difference every day. We provide “The Power of Possible.”

The Fedcap Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We are an EOE employercommitted to diversity.