Creative Design Lead

Creative Design Lead  – Acrisure Awareness and Growth Marketing Team

Boston, MA (4 days per week onsite)

Why Choose Acrisure Innovation?

Acrisure Innovation is a fast paced, AI-driven team building innovative software to disrupt the $6T+ insurance industry.  Our mission is to help the world share its risk more intelligently to power a more vibrant economy. To do this, we are transforming insurance distribution and underwriting into a science. 

At the core of our operating model is our technology: we’re building a digital marketplace for risk and applying it at the center of Acrisure, a privately held company recognized as one of the world’s top 10 insurance brokerages and the fastest growing insurance brokerage globally. By leveraging technology to push the boundaries of understanding and transferring risk, we are systematically converting data into predictions, insights, and choices, and we believe we can remove the constraints associated with scale, scope, and learning that have existed in the insurance industry for centuries. .

Our culture is strong. We are a collaborative company of entrepreneurial, innovative, and talented people who believe in our future. We outthink and out work the competition. We look outside our walls and are energized by our fast-paced trajectory.

Our vision for the future is clear. We have limitless potential to achieve unprecedented success in the insurance industry. To achieve our opportunity, a best-in-class Team must support us.

This is an exciting opportunity to join this growing team and immediately make an impact to the overall success of the company. If you are interested in collaborating with good people who celebrate entrepreneurialism and work with commonality of purpose, Acrisure is the place for you. 

The Role:

We are seeking a highly skilled, strategic, and hands-on Creative Design Lead to join our high-growth brand. The ideal candidate will possess a keen eye for detail, a strong understanding of design principles, and the ability to create beautiful design systems that elevate our brand across various channels. This individual will play a critical role in creating visually stunning paid ads, social media content, email campaigns, landing pages, and other marketing materials, and will play an integral role in our A/B testing strategy and execution The candidate should be excited to work in a fast-paced environment and have the ability to manage multiple tasks at scale. Stakeholder collaboration is integral to the success of the role, particularly with colleagues on the marketing and sales teams. The Lead designer will drive the brand book forward and ensure brand consistency across the organization day to day.

Responsibilities:

• Lead the development of design systems that reflect our brand identity and resonate with our target audiences across multiple channels.
• Conceptualize and create visually compelling designs for paid ads, social media content, email campaigns, landing pages, and other marketing materials.
• Collaborate closely with the Marketing team to ensure consistency in branding and messaging across all touchpoints, and regularly A/B test across all channels.
• Collaborate with the Sales team and sales support functions on design templates needed as well as create foundational elements such as business cards, email signatures, RFP templates, etc.
• Consult with various groups across the company on new subsidiary websites and other materials to ensure brand consistency.
• Provide strategic input and guidance on design decisions, leveraging industry best practices and emerging trends.
• Work collaboratively with freelancers and external agencies to augment design capabilities and execute creative projects on time.
• Continuously evaluate and optimize design processes and workflows to enhance efficiency and effectiveness.
• Stay up-to-date on design trends, tools, and technologies, as well as competitor strategies, and proactively share insights and recommendations with the team.

Skills and Qualifications:

• Bachelor’s degree in graphic design, visual arts, or related field; advanced degree is a plus.
• Minimum of 7 years of experience in a design role, with a focus on digital marketing and brand development, in a fast-paced and high-growth agency or D2C environment.
• Strong portfolio showcasing a range of design projects and styles, with an emphasis on creating cohesive design systems.
• Proven track record of crafting compelling designs with meticulous attention to detail for paid ads, website landing pages, email campaigns, and other marketing materials.
• Excellent communication and collaboration skills, with the ability to effectively convey design concepts and ideas.
• Strategic mindset with the ability to think creatively and translate concepts into impactful visual designs.
• Strong project management skills, with the ability to prioritize tasks, meet deadlines, and collaborate effectively with cross-functional teams.
• Proficiency in Adobe Creative Suite and Figma.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Have an entrepreneurial spirit and are excited by the challenges that come along with building a disruptive business.
• Experience working with freelancers, external agencies, and other partners to execute creative projects is a plus.

Acrisure is equally committed to supporting social issues. In its home of Grand Rapids, Acrisure provided $15 million to create the Acrisure Center for Innovation in Children’s Health at Helen DeVos Children’s Hospital.

Acrisure is committed to employing a diverse workforce. All applicants will be considered for employment without attention to race, color, religion, age, sex, sexual orientation, gender identity, national origin, veteran or disability status.

To Executive Search Firms & Staffing Agencies: Acrisure does not accept unsolicited resumes from any agencies that have not signed a mutual service agreement. All unsolicited resumes will be considered Acrisure’s property, and Acrisure will not be obligated to pay a referral fee. This includes resumes submitted directly to Hiring Managers without contacting Acrisure’s Human Resources Talent Department.

https://www.acrisure.com/acrisureacastaffprivacynotice/

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