Marketing Analyst

Key Responsibilities

• Act as primary point of contact between clients and DataLab’s programming and analytics teams.
• Responsible for daily client communication via telephone, email, and online presentation tools.
• Respond in a timely manner to a wide variety of client inquiries.
• Coordinate and lead internal and external client team meetings, as well as occasional onsite meetings.
• Professionally and diplomatically resolve difficult issues regarding client concerns and other matters as necessary.
• Manage account resources by setting appropriate expectations and delivery timelines.
• Identify client priorities and maintain the client’s task list.
• Act as the internal subject matter expert for the client’s business processes, business data, and marketing campaign business rules.
• Be able to QC, understand, and interpret the client’s marketing campaign results.
• Define quality checkpoints for final deliverables. Review and QC final reports and work products prior to client delivery
• Review business requirements with DataLab’s programming and analytics teams and explain client deliverables as needed. Set prioritization and timelines.
• Act as primary owner of all written documentation delivered to the client, including project and campaign requirements, direct marketing results reports, and presentations.
• Support client billing and usage reporting.

Required Skills and Qualifications

• 2-4 years prior customer service experience in a technology setting
• Outstanding communication, client management, follow-through, problem resolution, and interpersonal skills
• Flexibility to adjust priorities and manage time wisely in a fast-paced environment
• Strong aptitude for technology as well as an understanding/interest in direct marketing practices
• Outstanding documentation and organization skills.
• Excellent problem-solving skills, a highly developed sense of curiosity, and a passion for learning
• Ability to communicate in a clear, concise, and understandable manner via email, phone, and in person.
• Ability to lead requirement discovery sessions with client, understand and document client business process flows, and provide advice and instruction to clients/users
• Knowledge of SQL and prior direct marketing experience a plus
• Demonstrated ability to work in a team environment