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Full-Time

Brand Designer

Posted on 7/19/2024

Character.AI

Character.AI

51-200 employees

AI platform for creating virtual characters

Hardware
Consumer Software
Enterprise Software
AI & Machine Learning
Gaming

Senior, Expert

Menlo Park, CA, USA

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
UI/UX Design
Communications
Requirements
  • 5+ years of experience in brand design, with a focus on digital and interactive design in an agency or fast-growing tech company setting.
  • Strong portfolio demonstrating exceptional visual design skills and a keen eye for typography, color, and composition
  • Experience and proficiency with motion and interactive design, 3D design, UI/UX, illustration, and design systems
  • Expertise in designing for web and mobile platforms
  • Excellent communication and storytelling skills to sell your ideas and gather buy-in.
  • Taken a brand from 0 to 1 multiple times
Responsibilities
  • Develop and evolve the Character.ai brand identity across all touchpoints, consumer product interfaces, and digital marketing and social surfaces and materials.
  • Design captivating web experiences, interactive elements, and digital assets that bring AI capabilities and characters to life.
  • Create and articulate a creative vision and collaborate with cross-functional teams to execute a cohesive visual narrative.
  • Lead the evolution of brand guidelines and ensure consistent implementation across all channels.
  • Contribute to marketing and growth strategies by designing innovative, eye-catching assets.

Character AI provides a platform for creating and managing virtual characters that possess distinct personalities. These characters can engage with users in a realistic way, enhancing interactions in various digital settings. The platform is utilized by game developers to create immersive characters that improve gameplay, as well as by businesses to develop virtual customer service agents that offer a more personalized experience compared to traditional automated systems. Character AI differentiates itself from competitors by focusing on the depth of personality and engagement of its virtual characters. The company aims to capitalize on the growing AI market, providing clients with continuous access to its platform through a subscription or licensing model, which supports its goal of expanding its reach and impact in the digital interaction space.

Company Stage

Series A

Total Funding

$150M

Headquarters

Menlo Park, California

Founded

2021

Growth & Insights
Headcount

6 month growth

93%

1 year growth

220%

2 year growth

946%
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Simplify's Take

What believers are saying

  • The rapidly growing AI market, projected to reach $190.61 billion by 2025, offers significant growth opportunities for Character.AI.
  • Potential partnerships with industry giants like Meta and xAI could enhance Character.AI's technological capabilities and market reach.
  • The launch of innovative features like Character Calls demonstrates Character.AI's commitment to continuous improvement and user engagement.

What critics are saying

  • The ethical concerns around emotional attachment to AI characters could lead to regulatory scrutiny and impact user trust.
  • Competition from major tech companies like Baidu, Tencent, and ByteDance, who are also developing virtual companions, could erode Character.AI's market share.

What makes Character.AI unique

  • Character.AI's platform allows for the creation of virtual characters with unique personalities, offering a more engaging and personalized user experience compared to traditional AI solutions.
  • The company's focus on both gaming and customer service sectors allows it to tap into diverse revenue streams, unlike competitors who may focus on a single market.
  • Character.AI's new Character Calls feature, which supports multiple languages and voice customization, sets it apart by providing a more immersive and versatile interaction experience.
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