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Full-Time

Principal – Strategy

Product Marketing

Posted on 8/23/2024

Snapdocs

Snapdocs

201-500 employees

Digital platform for mortgage closings

Enterprise Software
Fintech
Real Estate

Compensation Overview

$152.5k - $235.8kAnnually

Mid

Remote in USA

Category
Product Marketing
Product
Required Skills
Market Research
Communications
Segment
Marketing
Requirements
  • Bachelor’s degree
  • 3+ years in management consulting or strategy/growth roles where you have a proven track record of successfully leading initiatives and hitting goals
  • A blend of creativity and analytical thinking skills
  • Strong attention to detail and an eye for quality
  • Ability to grasp and translate technical capabilities into understandable values/benefits
  • Complex, cross-functional project/program management experience
  • Clear and concise communication skills
  • Experience in fintech, banking, or real estate is a bonus
Responsibilities
  • Perform research, both qualitative and quantitative, to better understand our competitive landscape in terms of offerings, roadmaps, strategy, messaging, and go to market strategies
  • Develop and maintain a coherent brand narrative that will propagate to all the work completed by the various teams, including GTM strategies, messaging & positioning, and demand gen campaigns
  • Work closely with our GTM teams to develop distinct customer segments for our lender and settlement/title products with differentiated messaging, positioning, and collateral for each segment
  • Work closely with our customer success team to drive adoption among existing customers, helping to build content and collateral that drives adoption and overall satisfaction
  • Work closely with the product team to ideate, validate, construct the full GTM strategy, and launch new products and features to market - capturing net new customers and driving adoption with our existing base
  • Work closely with the marketing team to develop third party market research and white papers to better support our positioning in the market
  • Develop new product packages for relevant customer segments and personas in order to increase win rates or net new customers

Snapdocs provides a digital platform for managing and completing mortgage closings online, targeting lenders and title companies in the real estate sector. The platform simplifies the traditionally complex and paper-heavy closing process, making it faster and more secure. By integrating with existing systems, particularly those of lenders using Ellie Mae, Snapdocs allows for seamless digital closings. Operating on a Software as a Service (SaaS) model, clients pay subscription fees based on service levels and transaction volumes. Snapdocs aims to meet the growing demand for efficient and user-friendly digital solutions in real estate transactions.

Company Stage

Series D

Total Funding

$254.6M

Headquarters

Covina, California

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

-33%
Simplify Jobs

Simplify's Take

What believers are saying

  • Snapdocs' partnerships with industry leaders like SitusAMC and American Financial Network highlight its growing influence and potential for market expansion.
  • Research shows that lenders using Snapdocs' platform close loans 18 days faster than industry peers, demonstrating significant efficiency gains.
  • The company's focus on eNote adoption and digital transformation positions it well for future growth as the real estate sector continues to digitize.

What critics are saying

  • The competitive landscape in digital real estate transactions is intense, requiring Snapdocs to continuously innovate to maintain its edge.
  • Dependence on partnerships and integrations, such as with Ellie Mae and SitusAMC, could pose risks if these relationships falter.

What makes Snapdocs unique

  • Snapdocs specializes in digital mortgage closings, offering a streamlined, paperless process that significantly reduces the time from loan application to closing, unlike traditional methods.
  • The company's strong integration capabilities, particularly with Ellie Mae and SitusAMC, provide seamless digital closing experiences for lenders and title companies.
  • Snapdocs' SaaS model ensures continuous revenue through subscription fees, allowing for ongoing platform enhancements and superior customer support.

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