Full-Time

Senior Associate

Business Development

Posted on 10/16/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Mid, Senior

Chicago, IL, USA

Hybrid role requiring three days in-office each week.

Category
Business Development
Business & Strategy
Required Skills
Communications
Salesforce
Marketing
PowerPoint/Keynote/Slides
Requirements
  • 3+ years of experience in an agency, media, or direct marketing role.
  • Proficient in Microsoft PowerPoint (creating and formatting decks and presentations).
  • The ability to develop strategic communications.
  • Project management skills.
  • Innovative and collaborative.
Responsibilities
  • Draft and articulate internal and external business communications, including RFI/RFP responses, letters, and pitch/client documents.
  • Identify and summarize "big picture" insights from research to develop compelling content and materials.
  • Use knowledge of PHM's brand positioning and credentials in all communications.
  • Manage communication between partners, departments, and agencies.
  • Coordinate project and pitch logistics, including travel arrangements and pitch collateral.
  • Brainstorm, spec, and create unique pitch elements such as custom materials and presentations.
  • Develop relevant case studies to support pitches and proposals.
  • Manage new business inventory, including agency-branded items and gifts.
  • Maintain Publicis Media information in Salesforce and agency databases.
  • Help prepare marketing strategies and campaigns.
  • Analyze market trends and competitor activities to inform business development strategies.
  • Help develop and execute client engagement plans and events.

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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