Full-Time

Media Planner/Buyer

Confirmed live in the last 24 hours

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Data & Analytics
Consumer Goods
Entertainment

Junior

London, UK

Category
General Marketing
Growth & Marketing
Required Skills
PowerPoint/Keynote/Slides
Requirements
  • Media planning experience required across digital & offline media.
  • Strong Excel and PowerPoint skills required.
  • Experience working within Google Campaign Manager and ideally FlashTalking.
  • Strong Communication and presentation skills
  • Impeccable attention to detail, particularly with numeracy.
  • Impeccable organisational skills, comfortable with multitasking and working across multiple projects simultaneously
  • Experience planning and working with all digital channels including Paid Social, Paid Search, OLV, Programmatic Display, OOH, AV etc.
  • Experience working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners and internal specialist resources.
  • Experience with media tagging, trafficking and an understand of measurement would be greatly advantageous.
  • Passionate, love to get your hands dirty and a hunger to learn continuously.
Responsibilities
  • Display a mastery of media fundamentals across all channels.
  • Show a keen interest in and knowledge of emerging trends across the media landscape.
  • Demonstrate proficiency with industry systems/tools (TGI, GWI, Ebiquity).
  • Support ideation, meet regularly with Media Owners and keep up to date with industry news, so that you are abreast of developments and can talk confidently to clients about new, innovative solutions and in doing so, continue to push the boundaries of their marketing so that we are consistently delivering the most effective solutions for them.
  • Understand the client’s business, the industry in which they operate, their business and campaign objectives and the difference between those two. Understand how to build stories to deliver insights in an effective and convincing way to drive media recommendations.
  • Understand the media mix, phasing, targeting, key partners, and the detail behind media.
  • Build trustworthy relationships internally, with agency partners and with clients and appropriately respond to client needs. effective media plans and talk confidently about them with a client. Create insightful PCAs and ensure that their learnings follow through into future campaigns.
  • Comfortable with using booking systems and billing processes so that invoices are sent out and paid on time. Should also have an eye on commercial opportunities, from barter to short term offers, in order to leverage maximum value for both the client and the business.
  • Thinking a little differently when it comes to problem-solving, to design innovative, creative solutions and delivering them to clients in an engaging and coherent way.
  • Supervise, mentor and grow Executive Planners, and Apprentices.

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create effective advertising strategies tailored to the needs of various clients, from large corporations to local businesses. Their services include media planning, buying, and optimization, as well as content creation and distribution. What sets Mediabrands apart from its competitors is its emphasis on data-driven approaches and the ability to adapt to changes in the media landscape. The goal of Mediabrands is to maximize the return on investment for its clients while fostering an inclusive work environment that values diverse perspectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for personalized marketing boosts investment in data analytics and AI.
  • Short-form video content creates engagement opportunities with younger audiences.
  • AR in advertising offers immersive experiences enhancing consumer interaction.

What critics are saying

  • Competition from digital-first agencies leveraging AI threatens traditional media services.
  • Ad-blocking technology reduces effectiveness of digital advertising campaigns.
  • Privacy regulations increase operational costs and complexity for media companies.

What makes Mediabrands unique

  • Mediabrands leverages data-driven strategies to maximize client ROI.
  • The company offers comprehensive media planning, buying, and optimization services.
  • Mediabrands fosters an inclusive work environment, valuing diverse perspectives.

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