Full-Time

Media Senior Manager

Confirmed live in the last 24 hours

FanDuel

FanDuel

1,001-5,000 employees

Sports betting and daily fantasy sports provider

Data & Analytics

Compensation Overview

$124,000 - $155,000Annually

+ 401(k) matching program + cash bonuses + stock program participation

Senior

New York, NY, USA

Required Skills
Marketing
Requirements
  • 7+ years of experience managing and executing digital performance campaigns
  • 2+ years of managerial experience preferred
  • Bachelor's degree with strong academic record and/or proven relevant experience in a performance marketing role at either an agency or on the operator side
  • Meaningful experience working with performance marketing and media metrics (CPM, CPI, CPA, CPC & LTV) and understanding of the utilization and relationship between them
  • Analytically driven with strong understanding of underlying data and methodologies used to inform decision making and drive performance management
  • Strong knowledge of the marketing landscape
  • Experience negotiating favorable rates and deal structures with advertising partners
  • Strong understanding of marketing testing and reporting methodology
  • Ability to succinctly communicate both verbally and in writing, and provide clear direction on projects
  • Ability to interface with a wide range of internal teams and ability to build strong relationships internally and externally
  • Advanced Excel skills required
  • Meticulous attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize
  • Knowledge or understanding of the business and culture of sports and gaming preferred
  • Experience working across multiple businesses within a larger corporate structure is preferred
Responsibilities
  • Responsible and accountable for the entirety of the FanDuel Digital Partnerships program from inception to continuous development & iteration.
  • Develop & embed the strategy for programmatic & direct partnerships across the product portfolio, continually advising on investment recommendations & growth opportunities.
  • Advise on the optimal operational structure to enable success for the business through the delivery of best-in-class media buying practices across digital eco-system.
  • Manage key external relationships to enable growth in digital & continually introduce innovative opportunities both through existing relationships & new initiatives.
  • Develop & manage world class digital media partnerships team (5+ people) to deliver core KPIs for the FanDuel business across all products & enable continuous development within the team.
  • Work within the digital media leadership team cross functionally to communicate respective program strategies & collaborate and advise on direction to enable optimal brand & business results.
  • Foster an environment that encourages continuous test & learn validated through rigorous measurement framework support to guide investment decisions within digital partnerships & beyond.
  • Lead on the formulation & illustration of team performance outputs to be communicated with broader business stakeholders to showcase team performance & contribution.
  • Continually challenge norms in the business to persistently drive growth in digital media & ensure FanDuel continues to play at the forefront of media opportunity.

FanDuel Group specializes in sports betting, fantasy sports, and online casino games, employing sports-tech to enhance user engagement across various popular sports and leagues. This company stands out as a leader in the sports-tech industry, providing services to a vast customer base of approximately 17 million across the US. Its commitment to technological advancement and customer satisfaction make it an exciting workplace for those passionate about merging technology with sports entertainment.

Company Stage

M&A

Total Funding

$4.6B

Headquarters

New York, New York

Founded

2009

Growth & Insights
Headcount

6 month growth

9%

1 year growth

19%

2 year growth

71%

Benefits

From peer-to-peer learning to industry conferences, there are a number of ways to develop your career

From your head to your toes we’ve got you covered with our 100% health insurance coverage

We keep a well-stocked supply of snacks and refreshments to keep you going throughout the day

Flexible hours and vacation scheduling let you work when you’re at your best

We provide the latest tech and equipment, you get the job done