Full-Time

Account Executive

Proximic by Comscore

Confirmed live in the last 24 hours

Comscore

Comscore

1,001-5,000 employees

Media measurement and analytics services

Data & Analytics
Consumer Software

Compensation Overview

$105k - $115kAnnually

Mid, Senior

Union City, NJ, USA + 1 more

More locations: New York, NY, USA

Hybrid role with in-office presence required in New York City.

Category
Field Sales
Sales & Account Management
Required Skills
Sales
Requirements
  • 3-5 years’ working in the programmatic, data driven targeting, or ad tech/mar tech space (hands on keyboard trading experience is a plus!)
  • Experience working with/at agencies, agency trading desks, advertising data vendors, and programmatic buying teams
  • Track record and demonstrated success in consistently exceeding sales goals
  • Robust working knowledge of the advertising technology and programmatic landscape and ecosystem (DSP's, SSP's, DMP's, Ad Servers, 3rd Party Data)
  • Demonstrated success in growing and retaining business. Highly skilled in building trust by understanding client objectives and recommending best practices
  • Ability to quickly grasp and adapt in a fast-paced technology, data-driven environment
  • Strategic thinker
  • Initiative to grow and retain business
  • Sense of humor and can-do attitude are a must
  • Rolodex of industry contacts
  • A scrappy, roll up your sleeves mindset
  • Excellent people skills to interact with colleagues, clients, and third parties
Responsibilities
  • Own the sales cycle for programmatic buyers and agency trading desks with a drive to consistently meet and exceed revenue expectations
  • Identify sales opportunities across the Proximic business with key partners by prospecting and managing an account base – this includes both uncovering new opportunities and driving account growth.
  • Hunt new contacts / prospect new clients within named prospect account list
  • Educate and reinforce Proximic’s value proposition through key messaging and providing deeper understanding of benefits to clients of Proximic’s solutions
  • Act as programmatic subject matter expert: partner with Comscore measurement sales counterparts to uncover new opportunities and support account growth
  • Understand the evolving market, including buyer needs, programmatic industry trends, and the competitive landscape

Comscore provides media measurement and analytics services that deliver data and insights across various platforms, including digital, linear TV, over-the-top (OTT), and theatrical viewership. Their products work by collecting and analyzing audience data, which helps clients like advertisers, media companies, and content creators understand how their content is performing and how to improve their media strategies. What sets Comscore apart from its competitors is its focus on providing a third-party source for audience measurement, ensuring that the data is accurate and reliable. The company's goal is to help clients optimize their marketing and advertising efforts by offering subscription services and custom analytics solutions that provide detailed performance insights.

Company Stage

IPO

Total Funding

$94.9M

Headquarters

Reston, Virginia

Founded

N/A

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-4%

2 year growth

-10%
Simplify Jobs

Simplify's Take

What believers are saying

  • Comscore's expanded partnership with YouTube enhances its credibility and reach in digital audience measurement, potentially attracting more clients seeking comprehensive analytics.
  • The launch of Proximic as a dedicated programmatic targeting division highlights Comscore's strategic focus on growing areas of the media landscape.
  • Innovative solutions like the partnership with Kochava for linking linear TV campaigns to consumer behavior can drive new business opportunities and strengthen client relationships.

What critics are saying

  • The rapidly evolving media measurement landscape requires Comscore to continuously innovate to maintain its competitive edge.
  • Dependence on major platforms like YouTube for data could pose risks if partnerships change or dissolve.

What makes Comscore unique

  • Comscore's integration of cross-channel incremental reach measurement with Basis Technologies sets it apart by offering a comprehensive view of audience engagement across multiple platforms.
  • The company's focus on expanding YouTube audience measurement to include Shorts and In-Feed inventory demonstrates its commitment to capturing the full spectrum of digital viewership.
  • Comscore's pioneering cross-platform audience measurement, including local market coverage, provides advertisers with unparalleled insights for optimizing campaigns at both national and local levels.

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