Full-Time

Media Planner/Buyer

Posted on 8/14/2024

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Data & Analytics
Consumer Goods
Entertainment

Junior, Mid

London, UK

Category
General Marketing
Growth & Marketing
Required Skills
Marketing
PowerPoint/Keynote/Slides
Requirements
  • Media planning experience required across digital & offline media.
  • Strong Excel and PowerPoint skills required.
  • Experience working within Google Campaign Manager and FlashTalking.
  • Strong Communication and presentation skills.
  • High Attention to detail.
  • Impeccable organisational skills, comfortable with multitasking and working across multiple projects simultaneously.
  • Experience planning, negotiating and executing across all digital channels including OLA, OLV, Social, Mobile, etc.
  • Experience working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners and internal specialist resources.
Responsibilities
  • Understand the client’s business, the industry in which they operate, their business and campaign objectives and the difference between those two.
  • Contribute to weekly client calls, help document actions and work with other client stakeholders to see them completed.
  • Respond to ad hoc client requests professionally and promptly.
  • Assist the wider team to help establish strong relationships.
  • Work with the team on responses to brief including audience insights, planning scenarios and creating media plans.
  • Understand the media mix, phasing, targeting, key partners, and the detail behind media.
  • Help to populate weekly reports and contribute to post-campaign analysis.
  • Develop good relationships with publisher representatives.
  • Comfortable with using booking systems and billing processes so that invoices are sent out and paid on time.
  • Should also have an eye on commercial opportunities, from barter to short term offers, in order to leverage maximum value for both the client and the business.
  • We’ll give you training in all the key tools and areas that you’ll need to become a strong media planner buyer including audience insights and scenario planning tools and channel training.
  • Supervise, mentor and grow Media Executive/s, and/or Apprentice/s.

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create effective advertising strategies tailored to the needs of various clients, from large corporations to local businesses. Their services include media planning, buying, and optimization, as well as content creation and distribution. What sets Mediabrands apart from its competitors is its emphasis on data-driven approaches and the ability to adapt to changes in the media landscape. The goal of Mediabrands is to maximize the return on investment for its clients while fostering an inclusive work environment that values diverse perspectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased focus on personalized marketing strategies enhances Mediabrands' service offerings.
  • AI-driven content creation tools boost efficiency in Mediabrands' marketing campaigns.
  • The rise of AR in advertising offers new engagement opportunities for Mediabrands.

What critics are saying

  • Ad-blocking technology reduces the effectiveness of Mediabrands' digital advertising.
  • Privacy regulations limit data collection, affecting Mediabrands' data-driven strategies.
  • Economic uncertainties lead to reduced demand for Mediabrands' media services.

What makes Mediabrands unique

  • Mediabrands leverages data-driven strategies to deliver tailored media solutions.
  • The company integrates advanced analytics and technology for optimized media planning.
  • Mediabrands fosters an inclusive work environment, valuing diverse perspectives.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Employee Stock Purchase Plan

Group Personal Pension Plan

Generous Parental Leave & Pay

Employee Assistance Programme

Wellbeing Programme

Free Eye Tests

INACTIVE