Full-Time

Senior Director

Marketing, Business Solutions

Confirmed live in the last 24 hours

Shutterstock

Shutterstock

5,001-10,000 employees

Provides stock images, videos, and music

Enterprise Software
AI & Machine Learning
Consumer Goods

Compensation Overview

$200k - $220kAnnually

+ Commission

Senior

New York, NY, USA

Category
Brand & Creative Marketing
General Marketing
Growth & Marketing
Required Skills
Social Media
SEO
Requirements
  • 8-13 years in B2B marketing, with at least 5 years in a senior leadership role, ideally within digital media, technology, or content services, with a strong emphasis on enterprise-level solutions.
  • Strong background in demand generation, digital marketing, and sales alignment within the B2B space.
  • Demonstrated success in developing and executing marketing strategies that drive significant business growth.
  • Experience in managing a marketing budget and optimizing resources to achieve objectives.
  • Knowledge of marketing technologies (e.g., CRM, marketing automation, analytics tools).
  • Bachelor’s degree in Marketing, Business, or a related field (Masters/MBA preferred).
  • Proficiency in using marketing analytics and data-driven insights to inform strategy and enhance the customer experience.
  • Exceptional communication, leadership, and interpersonal skills.
Responsibilities
  • Develop, execute, and refine a comprehensive B2B divisional marketing strategy that resonates with enterprise clients throughout their lifecycle and drives brand awareness and customer acquisition, retention, and engagement.
  • Build and optimize demand generation programs, leveraging content marketing, digital campaigns, SEO/SEM, and email marketing to generate qualified leads and improve conversion rates.
  • Build and lead a team representing product-specific marketing functions to craft compelling value propositions, product messaging, and go-to-market strategies that differentiate Shutterstock in the marketplace.
  • Oversee digital marketing efforts, including website management, paid advertising, and social media.
  • Use analytics tools to track performance, measure ROI, and make data-driven decisions for continuous improvement.
  • Cultivate a customer-first, data-driven approach in all marketing initiatives, ensuring that the needs and goals of our customers are at the core of our marketing communications and campaigns.
  • Lead a team of marketing leaders representing the entirety of the marketing and customer lifecycle and all Business Solutions customer personas in a lean, agile environment, promoting a collaborative, high-performance culture while ensuring accountability and quality outcomes.
  • Work closely with Sales, Product, Engineering and other Shutterstock Marketing teams to ensure alignment and drive cohesive customer experiences.
  • Oversee messaging and positioning efforts, ensuring consistency in our brand's voice and values across all channels and customer touchpoints.
  • Develop and manage the marketing budget, ensuring all resources are allocated efficiently and programs are delivering strong returns.
  • Report regularly to executive leadership on key metrics, marketing performance, and future opportunities. Act as a marketing advocate within the company and externally with key partners and stakeholders.

Shutterstock provides a wide range of digital content, including stock images, videos, and music, to various clients such as businesses, marketing agencies, and individual creators. Users can access over 350 million assets through a subscription-based model, which offers different pricing plans to suit their needs. This flexibility allows clients to choose between monthly subscriptions or on-demand purchases. Shutterstock also offers enterprise solutions for larger organizations that require extensive access and custom licensing agreements. A key differentiator for Shutterstock is its use of artificial intelligence to enhance its services, including AI image generators that help users create custom content efficiently while ensuring ethical practices in compensating artists. The company's goal is to meet the diverse needs of its clientele while providing straightforward pricing and licensing options.

Company Stage

IPO

Total Funding

N/A

Headquarters

New York City, New York

Founded

N/A

Growth & Insights
Headcount

6 month growth

1%

1 year growth

6%

2 year growth

6%
Simplify Jobs

Simplify's Take

What believers are saying

  • Shutterstock's strategic partnerships with industry leaders like NVIDIA and Databricks boost its AI capabilities, promising innovative solutions and market leadership.
  • The company's flexible subscription-based model and enterprise solutions cater to a wide range of clients, from small businesses to large corporations, ensuring broad market appeal.
  • Recent investments and board appointments, such as Microsoft's Jaime Teevan, indicate strong financial health and strategic growth potential.

What critics are saying

  • The competitive landscape of digital content is intense, with major players like Adobe posing significant threats to Shutterstock's market share.
  • Dependence on AI technology requires continuous innovation and ethical considerations, which could strain resources and operational focus.

What makes Shutterstock unique

  • Shutterstock's vast library of over 350 million assets provides unparalleled variety and depth, setting it apart from competitors with smaller collections.
  • The integration of AI tools, including generative 3D services and AI image generators, enhances user experience and content creation efficiency, distinguishing Shutterstock in the digital content market.
  • Shutterstock's commitment to ethical AI development, ensuring fair compensation for artists, positions it as a responsible leader in the industry.

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