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Sales Director
Buyer Development
Posted on 3/16/2023
Locations
San Francisco, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Sales
Salesforce
Communications
Requirements
  • 7+ years of programmatic advertising experience an advertising agency, brand or other ad tech firm
  • Solid relationships across marketers, agencies and ATDs and/or previous agency experience working closely with ad tech companies (DSP, DMP, Ad Server, etc)
  • Excellent teamwork and communication skills
  • Highly organized, with experience successfully managing multiple projects to tight deadlines
  • A clear understanding of SSPs/exchanges and programmatic buying fundamentals
  • Ability to travel up to 30%
  • BS/BA degree required or the equivalent combination of education, training and experience. MBA a plus!
Responsibilities
  • Building relationships and driving revenue with assigned holding companies, brands, agencies, agency trading desks (ATDs), consultancies and managed service providers
  • Working closely with account teams at agencies representing the top 200 global brands to activate private marketplaces
  • Developing deals that help advertisers connect with their target audiences and desired inventory across OpenX's suite of premium publishers
  • Prospecting and connecting with potential buyers, deploying a discovery strategy and sales narrative designed to drive Programmatic Direct spend
  • Providing 'ground support' to strategic deals by driving transactional business and consistent deal-based revenue
  • Managing a pipeline of opportunities in Salesforce and providing regular reporting to management on deal progress
  • Collaborating with internal stakeholders to deliver to clients the OpenX suite of programmatic and identity-based solutions
Desired Qualifications
  • Deep familiarity with ad tech, SSPs, DSPs and the programmatic landscape, as well as with internal org structure at brands, agencies, ATDs and consultancies
  • Expansive network of strategic and transactional decision-makers on the buy-side, including brand-direct relationships
  • Well-versed in programmatic audience strategy: CRM, CDP, DMP, 1P+2P+3P data, the future-focused people-based marketing landscape, etc
  • Programmatic buying experience at an agency, ATD or brand
  • Strong executive presence and comfortable presenting to clients of all levels
  • A consultative, partnership-minded sales approach
  • Ability to lead all aspects of top-tier buyer relationships - truly 'own' a book of business
  • Excellent problem-solving skills and strong business judgment
OpenX

201-500 employees

Programmatic advertising