Job Description Summary

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

This is a great opportunity to join the Global Marketing team on one of the fastest growing and largest Platforms at BD. With significant growth and geographical expansion goals, this role will require someone who is a strong leader, fast learner, and is agile with a growth mindset.

As the Global Product Manager, you will play a pivotal role in shaping and executing the strategic direction for Capital portfolio. This individual will be a leader on the Platform, working closely with the Region Marketers and Functional Leaders to develop and execute commercial strategies to achieve business unit objectives. In addition, this individual will lead strategic initiatives to support the long-term growth of the Platform, including but not limited to new solution and value proposition development, market shaping, and evidence generation. The Global Product Manager reports to the Senior US Marketing Manager.

This role provides flexibility to work 4 days on site in Covington, GA and remotely Friday on a weekly basis.

Responsibilities

• Own the general management for the Capital portfolio globally, which includes Sensica(TM), an automated urine output system and the BBS Revolution(TM) Bladder Scanner, focused on commercial strategy, financial performance, demand and supply planning, budget management, and product line issue resolution as needed.

• Own the strategy and execution of Electronic Medical Records (EMR) integration for the portfolio

• Prioritize technical and commercial product requirements based on business and customer impact.

• Develop and execute bold commercial strategies to achieve business unit objectives worldwide. This will include analyzing market and customer information, marketing shaping, identifying new product innovations, creating marketing collateral and campaigns, optimizing the product portfolio, launching new products and line extensions, managing product lifecycles, conducting competitive assessments, developing pricing strategies and guidelines, etc.

• Drive commercial growth by developing differentiated value propositions that address customers unmet needs through evidence generation and dissemination.

• Effectively collaborate with regional marketing partners and other functions such as R&D, Medical Affairs, Regulatory, Quality, and Operations.

• Develop and deliver strategic global marketing plans, guiding regional marketing teams in the development of their plans.

• Lead initiatives to enhance user experience by conducting usability testing, gathering user feedback, and collaborating with design teams to ensure the product meets customer needs and expectations.

• Utilize data analytics to inform product decisions, track performance metrics, and identify opportunities for improvement, ensuring data-driven strategies are implemented to achieve business objectives.

• Adhere to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team.

Experience and Education

• Bachelor’s degree required with a focus in marketing or business required, MBA preferred.

• 3-5+ years of relevant marketing and/or commercial experience in life sciences, biotechnology, or other healthcare field preferred with a consistent track-record of high performance and results.

• Experience getting things done in highly matrixed environments, able to work with cross-functional teams and to lead teams beyond your direct span of control

• Experience integrating products with Electronic Medical Records (EMR) systems, ensuring seamless data exchange and interoperability

Knowledge, Skills, and Abilities

• Ability to define problems, collect data in ambiguous environments, establish facts and draw valid conclusions.

• Organized and proactive with demonstrated ability to multitask and balance competing priorities

• Strategic thinker with demonstrated ability to formulate and implement bold marketing and product strategies, convert these into tactical marketing plans, and deliver results.

• Creative out-of-the-box mindset, is intellectually curious, stays current on new trends, and takes calculated risks with novel ideas.

• Sound decision making capabilities and the ability to make decisions in uncertain or risky situations, even in the absence of consensus, when necessary.

• Excellent interpersonal skills with the ability to develop strong relationships with internal and external stakeholders.

• Strong leadership presence with the ability to utilize organizational channels, experience and influencing skills to effectively negotiate and persuade others.

• Excellent organization skills and the ability to meet tight deadlines in an environment of competing priorities. Ability to routinely work on multiple tasks with multiple people while effectively prioritizing.

• Excellent presentation and communication skills for a wide variety of audiences.

• Courage to speak up when important information or questions must be raised and acts when issues must be addressed.

• Flexibility to travel to customer sites potentially 30% of the time.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers 

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status. 

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Required Skills

Optional Skills

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Primary Work Location

USA GA - Covington BMD

Additional Locations

Work Shift