Admissions Director

The Admissions Director is responsible for achieving organizational goals related to patient census and payer management.  This role maintains and expands the patient referral source list, ensuring a quick referral response time, and implements targeted marketing strategies to elevate the nursing center’s visibility. This role also focuses on building and curating the nursing center's reputation and ensuring positive community engagement.

Position Highlights
*Oversee the entire patient admissions process, ensuring timely follow-up on all leads, referral response times of less than 15 minutes, and achieving budgeted census and payer goals.

*Build and nurture relationships with key referral sources in the community through regular engagement and a consistent touchpoint system. Focus on increasing market share through active brand curation and community marketing initiatives.

*Serve as the brand steward, maintaining and updating the nursing center’s website and managing social media engagement. Ensure positive online presence by soliciting customer reviews and striving to achieve a Google rating above 4.0, with a 15% improvement in current reviews.

*Lead efforts to improve interdisciplinary collaboration, ensuring the transition-of-care processes are executed smoothly with strong patient and family communication, and fostering a supportive team environment.

*Achieve a 50% or greater conversion ratio by improving the patient referral-to-admit process, tour-to-admit conversion, and strengthening the overall admissions strategy. Strive for a 10% improvement in referral conversion within the first 3 months and a 10% improvement in tour-to-admit ratio.

*Minimum of three (3) years’ experience in a healthcare setting.

*Ability to adjust work schedule based on nursing centers’ business need, specifically incoming admissions.