Marketing Strategy Coordinator

Job Description

Job Description

Sphirea Plus is seeking a highly analytical and results-driven Marketing Strategy Coordinator to join our growing team. In this role, you will be responsible for supporting the development and implementation of marketing strategies that drive brand positioning, audience engagement, and business growth. This is a strategic role, ideal for a candidate who thrives in a data-informed environment and is passionate about aligning creative direction with market trends and business goals.

Responsibilities

• Assist in the development and execution of comprehensive marketing strategies across multiple channels.

• Analyze market trends, competitive landscape, and campaign performance to recommend strategic improvements.

• Collaborate with cross-functional teams to ensure alignment between marketing goals and organizational objectives.

• Monitor and report on KPIs and ROI metrics to assess the effectiveness of campaigns.

• Conduct research to identify new market opportunities and areas for brand expansion.

• Prepare presentations, briefs, and strategic documents for internal stakeholders and external partners.

• Support the coordination of marketing calendars, timelines, and deliverables.

Qualifications

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

• 2+ years of experience in a marketing strategy, project coordination, or campaign analysis role.

• Strong analytical and critical thinking skills; proficiency in Excel, Google Sheets, and data visualization tools.

• Excellent written and verbal communication skills.

• Ability to manage multiple projects, meet deadlines, and adapt in a fast-paced environment.

• Knowledge of market research methods and campaign evaluation strategies.

• Experience with CRM platforms and marketing automation tools is a plus.