Senior Director

Global Marketing and Commercial Strategy, Aficamten

Posted on 4/2/2024



201-500 employees

Develops muscle function drugs for diseases



San Bruno, CA, USA

Required Skills
Business Strategy
Data Analysis
  • Minimum of 10 years of related Marketing/ New Product Planning experience in the biotech/pharmaceutical industry.
  • Experience in Business Development, Corporate Strategy and/or within Commercial teams desired.
  • Extensive Cardiovascular therapeutic experience required; Specialty CV experience preferred.
  • A minimum of a Bachelor’s degree in a related area. M.B.A. is preferred.
  • Demonstrated experience navigating complex market scenarios, rapidly changing payer/patient environments and market access barriers.
  • Leadership in the development of global launch and marketing plans.
  • In-depth knowledge and understanding of the drug discovery and drug development processes.
  • A demonstrated in-depth knowledge of regulatory/compliance policies is required.
  • Must demonstrate the ability to work in a highly collaborative manner with commercial, clinical development and medical teams
  • Self-motivated, energetic individual who is comfortable working diverse set of projects.
  • Possess a genuine interest in helping to improve the lives of patients and their families who are afflicted with disorders associated with muscle dysfunction.
  • Strong understanding of business strategy, marketing planning tools and processes.
  • Exceptional project management skills with ability to manage multiple projects in a cross-functional environment with good understanding of project management process.
  • Strong customer focus with the ability to adapt to internal client needs and expectations.
  • Strong ability to influence outcomes without direct authority and ability to hold oneself and others accountable for commitments.
  • Highly organized and detail oriented with excellent follow-up abilities.
  • Strong knowledge of key pharmaceutical functions throughout all stages of product development, including Marketing (e.g., Market Research, Market Access), HEOR, Medical Affairs, Preclinical, Clinical, Regulatory, CMC (e.g. supply chain, drug delivery), etc.
  • Establish the strategic commercial direction for the lead cardiac myosin inhibitor, aficamten, and ensure alignment with corporate long-term goals.
  • Develop global strategic plan for the lead cardiac myosin inhibitor, aficamten.
  • Research, evaluate and recommend potential growth strategies through expansion into new indications, markets and related businesses.
  • Develop a strong understanding of market dynamics globally for specialty CV programs in development, especially Hypertrophic Cardiomyopathy.
  • Lead lifecycle management planning for lead cardiac myosin inhibitor, aficamten.
  • Lead the development of target product profiles (TPPs) based on current and planned program initiatives.
  • Provide input to the forecasting team based on medical best practices and competitive products in development in cardiovascular indications.
  • Develop and maintain strong relationships with key opinion leaders, customers, payers, and industry associations.
  • Coordinate market research and analytics implementation.
  • Serve on cross-functional project team and commercial operating teams providing senior leadership.
  • Contribute to the development of the corporate strategic plan and collaborate with finance team on the corporate long-range plan.
  • Collaborate on long-range strategic implications with business partners.
  • Develop market and opportunity assessments, including disease area understanding and competitive landscapes.
  • Collaborate with program management, medical affairs, and clinical team on therapeutic product profiles.
  • Lead the development of revenue forecasts for aficamten in collaboration with key business partners.
  • Maintain a strong connection to the organization's vision of bringing innovative therapies to patients with muscle dysfunction.

Cytokinetics is a late-stage biopharmaceutical company focused on developing small molecule muscle activators and inhibitors to address impaired muscle function in conditions such as heart failure, hypertrophic cardiomyopathy, and neuromuscular diseases. The company's main technologies involve engineering drug candidates to impact muscle function and contractility, with the goal of discovering, developing, and commercializing potential treatments for debilitating diseases.

Company Stage


Total Funding



South San Francisco, California



Growth & Insights

6 month growth


1 year growth


2 year growth