Full-Time

Senior Associate

Commerce Strategy

Posted on 11/6/2024

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Consulting
Consumer Goods

Compensation Overview

$64.3k - $70kAnnually

Junior, Mid

New York, NY, USA

Category
Strategy Development
Strategy Research
Business & Strategy
Required Skills
Data Analysis

You match the following Mediabrands's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Enthusiastic consumer of, and curiosity about, pop culture and the ever-changing media landscape
  • Persuasive with outstanding written and oral communication skills
  • Comfortable with pulling, analyzing and applying data to support their thinking
  • Basic understanding of major desktop research tools (i.e. Google Trends) and qualitative research techniques
  • UM does not require candidates to have a college degree
Responsibilities
  • Become the expert and champion of UM’s proprietary data tools, syndicated research (Simmons-MRI, GWI, etc.) and have a knack for desktop research to uncover compelling insights within Culture, Communities and Commerce
  • Support in the development of UM’s consumer profiling for core HVAs (high value audiences) including synthesis of consumer data and storytelling
  • Maintain deep understanding of the business, brand, target audiences and category
  • Support the Direction in developing Strategic Blueprints that articulate the insights, strategic pillars and media imperatives for campaigns
  • Collaborate in the creation, selling and execution of activation ideas; Actively participate in ideation sessions with integrated planning team
  • Assist in crafting RFPs (requests for proposals) that are both inspiring and strategic, and stay involved in evaluating/shaping partner submissions
  • Partner with planning and investment teams to effectively pull-through strategy into media ideas and tactics
  • Package insights, strategy, and activation ideas for simplicity and clarity and assist in crafting compelling narratives across any client-facing presentations
  • Develop effective and inspiring working relationships within agency team and with senior clients
Desired Qualifications
  • Previous experience at a media agency, creative agency or digital agency (1-2 years is ideal). That said, proven strategic comms ability and understanding of consumer behavior is most important
  • Demonstrated creativity
  • Independent, efficient and prospers in fast paced environment
  • Proven ability to simplify the complex and focus on the points that matter most

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create customized advertising strategies and content that aim to improve clients' return on investment. Mediabrands stands out from its competitors by offering a full range of services, including media planning, buying, and optimization, along with content creation and distribution. Its goal is to adapt to the changing media landscape while promoting an inclusive work environment that values diverse perspectives.

Company Size

10,001+

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • AI-powered content creation tools improve audience targeting and engagement.
  • AR in marketing campaigns boosts brand interaction significantly.
  • Omnichannel marketing strategies provide seamless experiences across digital and physical touchpoints.

What critics are saying

  • Shift towards in-housing reduces need for external media agencies.
  • Tech giants offer direct advertising solutions, bypassing traditional agencies.
  • Stricter data privacy regulations impact targeted advertising strategies.

What makes Mediabrands unique

  • Mediabrands offers comprehensive media and marketing services, including consulting.
  • They focus on data-driven marketing strategies to enhance customer engagement.
  • Their integration of AR in campaigns offers immersive brand experiences.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Employee Stock Purchase Plan

Group Personal Pension Plan

Generous Parental Leave & Pay

Employee Assistance Programme

Wellbeing Programme

Free Eye Tests

INACTIVE