Full-Time

Social Media Manager

Fmcg

OLIVER Agency

OLIVER Agency

1,001-5,000 employees

Creates customized in-house marketing agencies

No salary listed

London, UK

Hybrid

Category
Social Media (1)
Required Skills
Data Analysis
Requirements
  • Minimum 3 years’ experience in social media management
  • Proven experience developing and executing social media strategies for brands, ideally within FMCG
  • Strong understanding of paid social, analytics, and content performance measurement
  • Excellent written and verbal communication skills, with the ability to craft compelling brand narratives
  • Entrepreneurial, proactive, and able to spot opportunities to drive business impact
  • Ability to manage multiple projects, stakeholders, and deadlines in a fast-paced environment
  • In-depth knowledge of digital trends, popular culture, and the evolving social landscape
  • Experience managing influencer partnerships and paid media campaigns
Responsibilities
  • Social Strategy & Planning: Develop, implement, and optimise strategies and content calendars aligned with brand, always-on, and campaign objectives.
  • Content Creation & Publishing: Oversee the scheduling of on-brand content (copy, imagery, video). Ensure consistency of brand voice and visual identity across channels.
  • Campaign Management: Lead the planning, execution, and reporting of always-on organic social campaigns, including performance tracking.
  • Analytics & Reporting: Monitor, analyse, and report on social media performance using analytics tools. Provide actionable insights to inform strategy and demonstrate ROI.
  • Brand Guardianship: Act as the steward of the client’s social tone of voice and personality, ensuring all content and interactions reflect brand values and tone.
  • Stakeholder Collaboration: Work closely with client and agency teams, providing strategic advice and ensuring alignment with broader marketing initiatives.
  • Influencer & Partnership Management: Plug in to the influencer team and ensure cross-pollination of content.
  • Innovation & Trends: Stay ahead of social trends, proactively identifying opportunities to innovate and enhance social presence. Monitor platform roadmaps and industry moves – such as Meta best practice and new innovations. Keep tabs on cultural trends and social listening to identify new opportunities and optimisations.
  • Crisis & Reputation Management: Manage social media risks, respond to issues, and protect brand reputation in real time.
  • Compliance: Ensure all social activity complies with relevant regulations and brand guidelines.
  • Community Management: Day-to-day moderation and direct customer support within channels.

OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.

Company Size

1,001-5,000

Company Stage

M&A

Total Funding

N/A

Headquarters

United Kingdom

Founded

2004

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Headcount

6 month growth

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