Full-Time

Associate Creative Director

Copy

Confirmed live in the last 24 hours

Critical Mass

Critical Mass

1,001-5,000 employees

Digital experience design and marketing agency

Data & Analytics
Consulting
Consumer Software

Mid, Senior

Calgary, AB, Canada

Requires onsite presence in Calgary for a minimum of 3 days a week.

Category
Concept Art
Graphic Design
Illustration
Art, Graphics & Animation
Required Skills
Marketing
Requirements
  • 4+ years copy experience.
  • Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences.
  • Proven aptitude for quick, creative thinking with acute attention to detail within demanding deadlines.
  • A keen enthusiasm for and demonstrable understanding of Web trends and technologies.
  • A strong understanding of marketing (especially direct marketing) and advertising principles.
  • Experience with brainstorming, campaign development, creative brief development, and creative execution.
  • The ability to work on multiple projects simultaneously and effectively juggle diverse writing demand.
  • Solid knowledge and appreciation for the distinction between creative expression and commercial reality.
Responsibilities
  • Contribute creative solutions and innovations.
  • Build and guide the creative team around account and company needs and vision.
  • Drive creative discipline, operational, and industry vertical excellence and expertise to promote continuous improvement and a culture of excellence and accountability.
  • Perform strategic account planning with senior management in vertical marketing groups.
  • Conceive and create experience design solutions that fulfill strategic business objectives.
  • Effectively communicate creative ideas and strategies to all project stakeholders.
  • Lead and partner with multidisciplinary teams.
  • Provide regular team mentorship and constructive feedback on all accounts.
  • Develop, monitor, and modify creative department staffing strategies and plans, including team compensation and performance, skills, training, and mentorship.
  • Develop, implement, and monitor quality standards across all creative department artifacts and deliverables.
  • Improve upon creative department methods, problem-solving models, and best practices.
  • Set and meet expectations for deliverables, estimations, and project plans.
  • Support and lead human resource initiatives with a focus on performance management.
  • Understand, embrace, and communicate corporate mission and values.

Critical Mass is a digital experience design agency that creates engaging digital solutions for clients in various industries, including automotive, finance, healthcare, and retail. The agency focuses on delivering tailored digital strategies, user experience (UX) design, and technology solutions. Their services encompass website design and development, digital marketing campaigns, social media management, and data analytics. Critical Mass stands out from competitors by emphasizing a collaborative approach, working closely with clients to co-create solutions that resonate with their target audience. The company aims to simplify complex digital challenges and provide user-friendly solutions while nurturing talent through programs like the Critical Mass Artist In Residence (CM AIR) and Trailhead.

Company Stage

M&A

Total Funding

$238K

Headquarters

Calgary, Canada

Founded

1996

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for digital transformation boosts Critical Mass's strategic consulting services.
  • Rising interest in voice interfaces aligns with Critical Mass's design expertise.
  • Expansion of e-commerce highlights Critical Mass's strength in e-commerce design.

What critics are saying

  • Increased competition from emerging Canadian digital agencies may dilute market share.
  • Rebranding efforts with BlackSquare may not align with Diageo's brand strategy.
  • Artist-in-residence program may divert resources from core business activities.

What makes Critical Mass unique

  • Critical Mass excels in UX design and data analytics for personalized experiences.
  • The company offers a unique artist-in-residence program fostering creativity and innovation.
  • Strong collaborative approach with clients ensures tailored digital solutions.

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Benefits

Professional Development Spending Account that can be used for conferences, courses, subscriptions, books

Competitive pay and benefits

Match charitable donations up to $100USD

Flexible, reasonable work-from-home arrangements whenever possible