Full-Time
Senior Consumer Insights Analyst
Confirmed live in the last 24 hours
SharkNinja
1,001-5,000 employees
Designs and manufactures home appliances and gadgets
No salary listed
Senior
London, UK
Hybrid schedule (2 days per week WFH)
- 3+ years’ experience in market research or consumer insights, ideally in the CPG sector.
- BA degree required; Master’s a plus.
- Fluency in both English and German (written and spoken).
- Experience with survey tools, data analysis, and cross-functional collaboration.
- Strong communication, time management, and insight storytelling skills.
- Ability to work in a fast-paced, agile environment and travel up to 10% (EU/US).
- Design and execute both qualitative and quantitative research studies for product and marketing teams.
- Represent global consumers, presenting actionable insights to senior leadership.
- Track and synthesise historical data to inform product strategy and innovation.
- Conduct research to support multi-region go-to-market strategies.
- Moderate qualitative sessions (focus groups, IDIs) and manage surveys from end to end.
SharkNinja creates home appliances and cleaning products designed to make everyday tasks easier and more enjoyable. Their product range includes vacuum cleaners and kitchen gadgets that focus on high performance and user convenience. SharkNinja stands out from competitors by combining engineering expertise with a strong emphasis on consumer satisfaction, resulting in products that receive positive reviews. The company sells its products directly through its website and various retail partners, aiming to build long-term relationships with customers to encourage brand loyalty. SharkNinja's goal is to enhance the quality of life for consumers by providing reliable and efficient home solutions.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
Needham, Alabama
Founded
1994
Simplify's Take
What believers are saying
- Growing demand for smart home integration benefits SharkNinja's product lines.
- Increasing consumer interest in eco-friendly products aligns with SharkNinja's focus.
- Popularity of outdoor cooking appliances presents market opportunities for SharkNinja.
What critics are saying
- Recall of pressure cookers may harm SharkNinja's brand reputation.
- New executive appointments could disrupt current operations and strategies.
- New product introductions may face market acceptance challenges.
What makes SharkNinja unique
- SharkNinja offers innovative, high-performance home appliances and cleaning products.
- The company integrates smart home technology into its product lines.
- SharkNinja focuses on multifunctional kitchen appliances for space-saving solutions.
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Benefits
Family Planning Benefits
Mental Health Support
Professional Development Budget
Flexible Work Hours
Paid Vacation
Remote Work Options
401(k) Company Match
Health Insurance
Company News
In a move that underscores its dedication to consumer-focused growth, SharkNinja has welcomed Kleona Mack as the Chief Marketing Officer of its Shark Beauty division.
SharkNinja Operating LLC, of Needham, MA., is recalling approximately 1.8 million Ninja Foodi OP300 Series Multi-Function Pressure Cookers in the United States and 184,240 in Canada because the pressure-cooking lid can be opened during use, allowing hot contents to escape and posing a serious burn hazard.
Popular small appliance brand SharkNinja has issued a recall for more than 2 million pressure cookers sold in Canada and the United States.
SharkNinja has appointed Michelle Crossan-Matos, the former chief marketing officer (CMO) of Ulta Beauty, as its first chief growth officer (CGO).
NEEDHAM, Mass.-(BUSINESS WIRE)- SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today announced it was named Technology Company of the Year by the Mass Technology Leadership Council.