Full-Time

Head of Digital Content

Confirmed live in the last 24 hours

Charlotte Tilbury

Charlotte Tilbury

1,001-5,000 employees

Luxury skincare, makeup, and fragrance brand

No salary listed

Senior

London, UK

Hybrid model with flexibility, allowing you to work how best suits you.

Category
Brand & Creative Marketing
General Marketing
Growth & Marketing
Required Skills
Social Media
Data Analysis
Requirements
  • Develop and implement digital content strategies that enhance the company's online presence and customer engagement
  • Collaborate with Brand Marketing, Social, PR and influencer to create effective marketing campaigns with a digital first approach, driving NPD, core, digital proposition
  • Act as the guardian for all content and new tech functionalities, leading a team that brief, build and publish across the website and app
  • Oversee the creation and publication of high-quality pre-recorded and live content that serves to educate and entertain customers, establishing effective content strategies for both
  • Manage the content localisation with a team of in-house linguists and AI solutions to translate all digital content into multiple languages
  • Lead the project management for all digital content creation liaising with the internal creative agency and freelance creative support
  • Monitor and analyse the performance of digital content across site and app, using data-driven insights to optimise and improve content strategies
  • Ensure all digital content is consistent with the company's brand voice, style, and messaging, acting as a key approver
  • Manage the digital content budget, ensuring efficient allocation of resources
  • Lead and manage the digital content team, providing guidance, support, and professional development opportunities
Responsibilities
  • Campaigns
  • Site + app BAU + new functionalities
  • Eventing
  • Content creation and content project management
  • Translations
  • Approvals for all content
  • Data Savvy
  • Budget Management

Charlotte Tilbury Beauty Ltd. specializes in luxury beauty and skincare products, offering a diverse range that includes skincare, makeup, and fragrances. Their products, such as Charlotte's Magic Cream and Magic Serum Crystal Elixir, are designed to meet the needs of beauty enthusiasts who seek high-quality items. The company operates through a direct-to-consumer model via its website and also partners with major department stores for retail sales. What sets Charlotte Tilbury apart from competitors like Estée Lauder and Dior is its focus on innovative formulations, celebrity endorsements, and a strong online presence. The goal of Charlotte Tilbury is to provide premium beauty solutions while enhancing customer engagement through personalized services like virtual consultations and loyalty programs.

Company Size

1,001-5,000

Company Stage

Acquired

Total Funding

$1.2B

Headquarters

London, United Kingdom

Founded

2012

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for personalized beauty services aligns with Charlotte Tilbury's offerings.
  • 'Skinimalism' trend supports marketing of multi-functional products like Magic Cream.
  • Collaborations with video games reach younger, tech-savvy audiences effectively.

What critics are saying

  • Dallas Cowboys Cheerleaders partnership may not resonate with core luxury clientele.
  • Genshin Impact collaboration risks diluting traditional luxury image.
  • Rapid response to TikTok trends may affect brand's prestige status.

What makes Charlotte Tilbury unique

  • Innovative product formulations set Charlotte Tilbury apart in the luxury beauty market.
  • Celebrity endorsements enhance brand visibility and appeal to a broad audience.
  • Strong online presence supports direct-to-consumer sales and customer engagement.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Employee Assistance Program (EAP)

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Global Cosmetics News
Jun 9th, 2025
Charlotte Tilbury Teams Up with Dallas Cowboys Cheerleaders in First-Ever US Sports Partnership

Charlotte Tilbury teams up with Dallas Cowboys Cheerleaders in first-ever US sports partnership.

PR Newswire
Jun 6th, 2025
America'S Sweethearts - The Dallas Cowboys Cheerleaders - Become Charlotte Tilbury Darlings

COMBINING CONFIDENCE AND CHEER, CHARLOTTE TILBURY ANNOUNCES GROUNDBREAKING NEW PARTNERSHIP WITH THE DALLAS COWBOYS CHEERLEADERS!AS THE DCC'S BEAUTY PARTNER, CHARLOTTE TILBURY WILL BRING THE MAGIC OF CONFIDENCE + UNMATCHED TILBURY FEELING TO A GLOBALLY ADORED, ICONIC AMERICAN FRANCHISE.NEW YORK, June 6, 2025 /PRNewswire/ -- Charlotte Tilbury – the award-winning global luxury makeup, skincare and fragrance brand founded by British entrepreneur and makeup artist to the stars, Charlotte Tilbury MBE – announces its first ever sports partnership in the US with the iconic Dallas Cowboys Cheerleaders, the National Football League (NFL) cheerleading squad for the Dallas Cowboys and the biggest franchise in the NFL

Andalusia Star-News
Jun 6th, 2025
AMERICA'S SWEETHEARTS - THE DALLAS COWBOYS CHEERLEADERS - BECOME CHARLOTTE TILBURY DARLINGS

AMERICA'S Sweethearts - THE DALLAS COWBOYS CHEERLEADERS - become CHARLOTTE TILBURY Darlings.

Visualsoft
May 29th, 2025
Beyond the feed: TikTok's new role in the UK health and beauty retail mix

In response, Charlotte Tilbury launched a mini version, showing how even prestige brands must react quickly to retain market share.

Hunter Luxury
May 12th, 2025
Charlotte Tilbury Pillow Talk Dreams Come True

Hunter Luxury has formed the perfect partnership with globally-renowned British beauty brand Charlotte Tilbury, resulting in a stunning limited edition vanity case for the Pillow Talk Dreams Come True makeup kit.