Full-Time

Creative Director

Posted on 10/4/2025

Dolls Kill

Dolls Kill

201-500 employees

Direct-to-consumer online edgy fashion

No salary listed

Oakland, CA, USA

Hybrid

Category
Creative Production
Required Skills
Social Media
Requirements
  • A creative thinker who can inspire our community through innovative and fearless creative
  • 10+ years of relevant experience
  • Experience with fashion, ecommerce, and/or edgy brands a strong plus
  • A startup person: ability to operate in a fast-moving environment that requires one to be hands on with large scope
  • Flexible and adaptable: comfortable working through ambiguity and managing ever-changing priorities
  • Self-starter who can manage multiple priorities at once and learn new things with little oversight
  • A positive, motivating leader, able to manage and nurture an emerging team of talented creatives
Responsibilities
  • Set creative vision: use an understanding of the Dolls Kill customer, their lifestyle, and how the brand fits in to craft an aspirational brand image
  • Develop the company’s brand storytelling capability across media types, channels, and touch points
  • Find creative boundaries to push and push them, maintaining the brand’s creative edge
  • Lead concept development for/execution of brand and product marketing campaigns, including delivering materials for advertising, the website, email, and social media
  • Lead concept development for/execution of complex immersive brand experiences: experiential marketing and retail, including both in-store events and new stores
  • Establish/apply design systems for the brand, sub-brands, and other properties for use across the website, digital/social marketing, in-store, and experiential marketing
  • Oversee development of all creative assets for ecommerce, including leading the styling, hair and makeup, photography and videography functions
  • Build, lead, and maintain vitality of a world-class creative team which is inspired by the brand and the unparalleled creative opportunities that we offer
  • Partner with the Creative Operations team on resourcing, scheduling, and budgets while improving processes and efficiencies
  • Present everything from creative concepts to finished work to the CEO and executive team

Dolls Kill is a global online boutique selling edgy, alternative fashion, footwear, accessories, and beauty inspired by punk, goth, glam, and festival styles. It sells directly to consumers through an online platform, with options for pre-orders and free worldwide shipping, plus pickup locations in cities like Los Angeles and San Francisco. The product lineup updates quickly through social media and influencer partnerships, targeting youth who want to express individuality. Its goal is to make distinctive, rebellious fashion accessible worldwide and grow its community through direct sales and exclusive pre-orders.

Company Size

201-500

Company Stage

Series B

Total Funding

$91.6M

Headquarters

San Francisco, California

Founded

2012

Simplify Jobs

Simplify's Take

What believers are saying

  • Third Strawberry Shortcake collection expands into cottagecore homewares globally.
  • Spring Cleaning Sale offers 30-80% off March 20-23, 2026, boosting sales.
  • Free worldwide shipping and pre-orders optimize inventory for youth demographics.

What critics are saying

  • Strawberry Shortcake pivot dilutes punk-goth identity, alienating core customers.
  • Shein undercuts prices with cheap goth dupes, eroding market share rapidly.
  • Killstar steals niche with authentic goth quality and social media dominance.

What makes Dolls Kill unique

  • Dolls Kill curates punk, goth, rave, and festival styles via in-house and partner brands.
  • Founded in 2011, it licenses nostalgic brands like Delia's and Strawberry Shortcake.
  • Six distinct 'dolls' like goth Merci and punk Darby target subculture self-expression.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Professional Development Budget

Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Internet Archive
Feb 12th, 2024
Entrepreneurial Approach to Credit Risk | Salus Capital

Andrew H. Moser President/CEO 617 420 [email protected]

AnimationXpress
Dec 15th, 2023
This festive season, Wildbrain's 'Strawberry Shortcake' goes big with new specials, partnerships, product launches and more

Dolls Kill has launched their third Strawberry Shortcake collection with seasonal apparel, accessories and housewares perfect for staying warm and cozy, available in all Dolls Kill stores across the US and online globally.

INACTIVE