Full-Time

Marketing Manager

Local

Posted on 8/5/2024

Mill

Mill

201-500 employees

Transforms food scraps into animal feed

Food & Agriculture
Social Impact
Consumer Goods

Compensation Overview

$126k - $167kAnnually

Senior

San Bruno, CA, USA

Category
General Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • 5+ years of experience in marketing with at least 3+ years in consumer marketing
  • Experience managing briefs and campaigns across multiple marketing channels
  • Experience working with external media buying partners and creative teams to deliver work aligned with internal brand standards
  • Fluency in common collaboration and project management tools is a must: e.g., Google Suite, Excel, Coda / Notion
Responsibilities
  • Develop and manage local campaigns. Develop local Mill D2C and Partner co-marketing campaign strategies and calendar. Work across our Marketing and product functions to define the Mill buyer journey end-to-end, and inform creative briefs you develop across channels.
  • Partner with field sales to own Mill’s local events strategy & calendar. Identify, coordinate, and measure the effectiveness of local events. Identify opportunities to scale nationally.
  • Provide our design team with high quality creative briefs that guide and inform our creative team about the creative assets needed to fuel our marketing programs.
  • Partner with sales and business operations team to develop collateral that can facilitate our selling motions. Develop partner marketing asset kits that can be deployed by partners on Mill’s behalf.
  • You will be responsible for keeping campaigns and programs operating on time, managing stakeholders to the timely delivery of key deliverables.
  • Partner with channel leads to understand key drivers of performance and apply them to future initiatives, building a robust playbook of best practices along the way.
  • Work closely with Creative, Analytics and Product teams to synthesize available insights and apply those learnings to upcoming campaigns and activations, and inform product requirements.

Mill.com provides a solution for managing food waste by drying and grinding food scraps into a resource called "Food Grounds." This process is facilitated by a device that resembles a kitchen bin, which operates quietly and requires emptying only once a month, eliminating unpleasant odors. The target audience includes environmentally conscious households in the continental U.S., and the service is offered through an affordable subscription plan. Customers can either keep the processed Food Grounds for use as animal feed or arrange for the company to pick them up. Mill.com distinguishes itself from competitors by focusing on a user-friendly approach to sustainable waste management, aiming to reduce the environmental impact of food waste and contribute to climate change mitigation.

Company Stage

Series C

Total Funding

$165.4M

Headquarters

San Bruno, California

Founded

2020

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

6%
Simplify Jobs

Simplify's Take

What believers are saying

  • Mill's collaboration with chefs enhances brand visibility and credibility.
  • The FDA's new regulatory pathway opens opportunities in the animal feed industry.
  • Growing awareness of food waste reduction aligns with Mill's mission, boosting adoption.

What critics are saying

  • Potential backlash from animal rights groups regarding food waste as animal feed.
  • Increased competition from startups like Lomi by Pela in the food waste sector.
  • Consumer dissatisfaction risk due to the complexity of high-tech kitchen appliances.

What makes Mill unique

  • Mill's bin dries, shrinks, and de-stinks food waste, unlike traditional composters.
  • Mill offers a subscription model, making it affordable for environmentally conscious households.
  • Processed food waste can be used as animal feed, aligning with EPA recommendations.

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