Industry and Client Insights Specialist

• Industry & Client Research:
  • Identify and analyze emerging industry trends, challenges, and opportunities relevant to WTW.
  • Conduct client segmentation to generate accurate insights for targeted engagement.
  • Develop data-driven content through research, analysis, and visualization.
  • Able to effectively develop target list on LinkedIn Sales Navigator. 

Content Development & Knowledge Management:

• Produce thought leadership, industry insights, case studies, and benchmarking reports to support sales and marketing efforts.
• Utilize generative AI (e.g., ChatGPT, Gemini, Claude, or other AI research tools) to enhance content creation efficiency and ensure high-quality outputs.
• Create compelling storyboards and presentations to simplify complex research findings.
• Manage and update industry and client knowledge within Microsoft Dynamics 365 (D365) and internal repositories.

Collaboration & Stakeholder Engagement:

• Work with industry experts, marketing, and sales teams to develop engaging content aligned with WTW’s messaging and brand standards.
• Partner with the Sales and Client Management teams to map client/prospect landscapes, track WTW’s market position, and identify growth opportunities.

Knowledge Sharing & Internal Enablement:

• Ensure knowledge assets are organized, easily accessible, and consistently updated.
• Contribute to internal knowledge sharing initiatives and strategic projects to drive operational efficiency.

Qualification

• Bachelor’s degree in business, Marketing, Economics, Data Analytics, Communications, or a related field.

Skills required

• 3-5 years of experience in research, content creation, and market analysis for sales and marketing purposes. 
• Proficient in generative AI tools, with the ability to craft effective prompts for optimized research outputs. 
• Strong data analysis skills, with the ability to interpret numbers and translate them into actionable insights. 
• Experience in storyboarding and content visualization to create compelling narratives. 
• Expertise in PowerPoint and other MS Office applications for high-quality presentation development. 
• Exposure to Customer Relationship Management (CRM) systems such as Microsoft Dynamics 365 is a plus. 
• Strong project management skills, with the ability to work on multiple tasks simultaneously and meet tight deadlines. 
• Demonstrated ability to work independently while collaborating effectively with cross-functional teams.
• Experience with managing global stakeholder relationships independently and proficiency in business communication

Tools & Technical knowledge

• Generative AI & Research Tools: ChatGPT, Gemini, Claude, Perplexity AI, or other AI-based research and content generation tools. 
• The candidate ideally have good working knowledge around Linkedin Sales Navigator as well.
• Presentation & Visualization: Microsoft PowerPoint, or similar tools for storyboarding and content design.
• Data Analysis & Reporting: Microsoft Excel (advanced), Power BI, Tableau, or Google Data Studio. 
• CRM & Knowledge Management: Microsoft Dynamics 365, Salesforce, SharePoint, or similar CRM and knowledge repository platforms. 
• Content & Document Management: Microsoft Word, OneNote, Confluence, Google Docs, or other documentation tools.

Competencies

• Strong communication skills – ability to convey research insights clearly and persuasively.
• Attention to detail – ensures accuracy and consistency in all content.
• Proactive mindset – takes initiative in identifying trends and proposing solutions.
• Team-oriented – fosters collaboration and knowledge sharing across departments.
• Excellent time management – prioritizes tasks effectively to deliver results on schedule.