Full-Time

Business Development Associate

Posted on 11/15/2024

Manulife Financial

Manulife Financial

10,001+ employees

Provides insurance, investment, and retirement solutions

Data & Analytics
Financial Services

Compensation Overview

CA$46.2k - CA$77kAnnually

+ Incentive Programs + Incentive Compensation

Entry, Junior

Montreal, QC, Canada + 2 more

More locations: Toronto, ON, Canada | Kitchener, ON, Canada

Hybrid position requiring in-office presence.

Category
Business Development
Business & Strategy
Required Skills
Power BI
Salesforce
Requirements
  • Post-secondary education is required
  • Strong written and verbal communication is required (English/French or English/Mandarin)
  • Strong PC skills and the ability to learn new technologies quickly. Experience using Microsoft Office, specifically, Word and Excel to produce reports for sales analysis (Pivot Tables and V Look Ups)
  • Strong time management skills and the ability to prioritize
Responsibilities
  • Coordinate and promptly distribute advisor marketing material requests, event sponsorships and charitable donations that adhere to Manulife’s policies
  • Create mailing groups that target market segments to promote specific funds or product features
  • Act as your team’s reporting specialist by running ad hoc reports from SalesForce.com or Power BI for territory sales analysis
  • Participate in the development, monitoring and execution of the Territory Business Plan, including monitoring the wholesaler’s budgets and proactively identifying potential overages
  • Act as a conduit to all sales and marketing activities to ensure maximum impact in the sales territory
  • Collaborate with various departments (i.e., Compliance, Client Services, Marketing, Events, Product team) when needed
  • Understand and become proficient in the Marketing Cloud mass email application and SalesForce.com
  • Utilize Salesforce to manage email distribution lists, run tracking reports to analyze open rates and click rates and organize and execute e-marketing campaigns on behalf of territories
  • Adhere to Canada Anti-Spam Legislation (CASL) when sending e-marketing campaigns (e-blasts)
  • Create e-marketing campaigns and create templates to support your territory calls and in-person events
  • Understand and become proficient in PowerBI to leverage reporting and sales opportunities from this tool, including SmartList
  • Coordinate regular team meetings with yourself, the BDM and DVP
  • Request access to Portfolio Managers, Capital Markets and the Tax & Estate Planning Services team and prepare a briefing document to notify the speaker(s) of the advisor audience
  • Assist your wholesaling teams in planning and executing educational, business promotional and industry professional events/activities (i.e. branch meetings, webinars, lunch or dinner meeting, etc.)
  • Take ownership of the event planning including the booking the venue, choosing the menu (if applicable), creating and deploying the invite and follow-up, managing RSVPs, paying the vendors, tagging the advisors through Salesforce, remaining within budget, etc.
  • Book local restaurants to support advisor meetings
  • Source and distribute marketing materials and promotional items to advisors (as requested)
  • You will be required to occasionally travel for training, meetings and potentially to execute certain territory events
  • The above accountabilities may change slightly with or without notice to best support the sales team

Manulife provides a variety of financial services, including life and health insurance, wealth management, and retirement solutions. Their products help individuals, businesses, and institutions manage financial risks and grow their wealth. Manulife generates revenue through premiums from policyholders, fees for managing assets, and investment income. The company uses advanced analytics and technology to offer personalized services, setting it apart from competitors. Manulife's goal is to assist customers in achieving their financial dreams and aspirations while fostering a supportive work environment for its employees.

Company Stage

IPO

Total Funding

N/A

Headquarters

Toronto, Canada

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Manulife's strong financial performance, as evidenced by a 6% increase in core earnings, indicates robust growth potential and stability for employees.
  • The company's focus on innovation and technology, such as the rollout of GenAI, provides opportunities for employees to work on cutting-edge projects.
  • Manulife's global reach and diverse client base offer employees exposure to international markets and varied professional experiences.

What critics are saying

  • The financial services industry is highly competitive, with potential threats from both traditional and fintech companies that could impact Manulife's market share.
  • Regulatory changes across different regions could pose compliance challenges and affect Manulife's operations.

What makes Manulife Financial unique

  • Manulife's integration of GenAI in contact centers showcases its commitment to leveraging advanced technology for enhanced customer service, setting it apart from traditional financial service providers.
  • The company's global presence across North America, Asia, and Europe allows it to tap into diverse markets, providing a competitive edge over regional players.
  • Manulife's comprehensive suite of services, including insurance, wealth management, and retirement solutions, offers a one-stop-shop for clients, unlike competitors who may specialize in only one area.

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