AT A GLANCE

Healthline Media’s social team is an enthusiastic, cross-functional, creative team of people who bring content to life across all major social platforms. The social team plays a critical role in driving brand awareness and fostering engaged communities across multiple platforms and verticals.  

Bezzy (“Company”), a Healthline Media brand, is an online community committed to providing helpful resources and empathetic support for anyone navigating life with a chronic condition.  

We’re here to cultivate a supportive community for people navigating chronic health conditions. We achieve this by creating a safe, authentic environment that allows for shared vulnerability and thrives on relatable content. We believe "community" is not just a place or a group: it’s a feeling and a tool that inspires all of us to live better every day. 

 There are currently nine (9) chronic condition community apps. The community apps offer: 

• Guided text-based live chats with a community guide 
• 1:1 messaging to connect with other community members 
• Informational, empathetic articles created specifically with the community in mind  
• A safe, moderated, and supportive community filled with people who truly understand 

What You’ll Do

• Support Bezzy’s social media content calendar by coming up with content ideas, assigning out design graphic creation when needed, scheduling content, writing captions, and creating assets where needed, including but not limited to creating graphics and filming and editing video for social media on a regular basis
• Assist in organizing and posting Bezzy Guide social media deliverables where needed
• Collaborate with editorial team to launch platform-specific content programming & campaigns that help build brand and engagement  
• Work cross-functionally with Design to create optimized social assets and templates for platforms like Canva  
• Participate in cross-functional brainstorm meetings and help drive Social as a strategic lever for brand building 
• Spearhead influencer partnerships alongside Sr. Social Media Manager, manage relationships, facilitate contracts and manage partner calendar  
• Complete internal vetting and set up training calls to introduce influencers to the product and how we could partner with them
• Assist with building our influencer strategy, playbook, and best practices 
• Support community management across social platforms i.e. responding to comments, DMs, engaging in threads 
• Assist in creating and contributing ideas to best practices documents for Bezzy social 
• Support social reporting for Bezzy brands with direction from Sr. Social Manager  
• Update monthly data analytics for 15+ social media profiles
• Update influencer analytics tracking  
• Identify takeaways and findings relevant for other Bezzy teams and share
• Collaborate with Sr. Social Manager to test and implement new social growth strategies
• Collaborate cross teams to reach Bezzy’s performance KPIs and identify areas of opportunity and assist in fine-tuning strategy
• Participate in social media team meetings to share out insights and brainstorm new ideas 

What We’re Looking For

• 2+ years experience managing social media accounts for brands with a community focus  
• Strong understanding of programming campaigns across different platforms to maximize engagement and reach, and how to repurpose content across platforms in efficient ways
• A passion for social media, research and community building across marketing channels
• Strong interest in health & wellness and experience working in health space  
• Experience working in a role with chronic condition focus a big plus
• Comfortable navigating the ins and outs of Instagram, Facebook, Twitter, Pinterest, YouTube and TikTok
• Proven talent for wordsmithing and evoking emotion and humanity through content
• Experience writing in the digital and/or social media space; have a baseline understanding of what makes social media copy effective  
• Experience creating social graphics in platforms like Canva, portfolio examples a plus
• Experience shooting and editing video that follow trends for platforms like Instagram Reels and TikTok, portfolio examples a plus  
• Ability to internalize and convey brand-appropriate tone and voice in writing
• Strong commitment to quality and brand messaging
• Adept at working cross-functionally with other teams
• Self-starter who is ready to take initiative and dive right in  
• Stellar organizational and time management skills with impeccable attention to detail 

Pursuant to various state Fair Pay Acts, below is a summary of compensation elements for this role at the company. The following benefits are provided by RVO Health, subject to eligibility requirements.

• Starting Salary: $65,000 - $80,000*Note actual salary is based on geographic location, qualifications and experience
• Health Insurance Coverage (medical, dental, and vision)
• Life Insurance
• Short and Long-Term Disability Insurance
• Flexible Spending Accounts
• Paid Time Off
• Holiday Pay
• 401(k) with match
• Employee Assistance Program
• Paid Parental Bonding Benefit Program

Who We Are:

Founded in 2022, RVO Health is a new healthcare platform of digital media brands, services and technologies focused on building relationships with people throughout their health & wellness journey. We meet people where they are in their personal health journeys and connect them with both the information and the care they need. RVO Health was created by joining teams from both Red Ventures and UnitedHealth Group’s Optum Health. Together we’re focused on delivering on our vision of a stronger and healthier world. 

RVO Health is comprised of Healthline Media (Healthline, Medical News Today, Psych Central, Greatist and Bezzy), Healthgrades, FindCare and PlateJoy; Optum Perks, Optum Store and the virtual coaching platforms Real Appeal, Wellness Coaching, and QuitForLife. 

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program. 

RVO Health is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at RVO Health is based solely on a person’s merit and qualifications.  

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact [email protected].

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