Full-Time
Web CRO Lead
Financing for licensed healthcare professionals
Senior
Remote
- 6-8 years' analytics experience with min 2 years of web analytical experience
- 3-4 years' A/B testing experience/personalization experience
- 1-2 years experience with product management skills working cross functionally across teams
- Experience with setting up Adobe Target as well as utilizing it
- Good understanding of marketing platforms and site optimization
- Proven ability to interact successfully with cross-functional teams and build collaborative relationships
- Demonstrated ability to articulate and deliver reports or recommendations to key partners and stakeholders
- All Remote employees at BHG Financial are required to work within the United States of America
- BHG Financial is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. BHG Financial is an equal-opportunity employer; committed to a community of inclusion and an environment free from discrimination, harassment, and retaliation
- #LI-Remote
- The Web CRO Lead will help onboard Adobe Target on the website and lead the discovery on implementing it on the site with developers
- The Web CRO Lead will identify and create opportunities across the performance marketing teams for site optimizations and create a roadmap strategy in partnership with product, marketing, and IT
- The Web CRO Lead will manage the A/B testing strategy and measurement of strategy to relevant stakeholders
- The Web CRO Lead will use A/B testing tools like VWO/Adobe Target and measurement using Adobe Analytics to measure results
- Provides hands-on leadership on best practices related to analytics and digital optimization
- Defines best practice approaches for analyzing user behavior on the online channels
- Defines and pursues ad hoc analyses that identify emerging trends regarding the business and user behavior
- Stays current with new technology developments and techniques
Bankers Healthcare Group is focused on providing innovative financial solutions.
Company Stage
Pre-seed
Total Funding
$1.9M
Headquarters
Fort Lauderdale, Florida
Founded
2001
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 0%Benefits
100% coverage of monthly health insurance premiums
Dental insurance
Vision insurance
Life insurance sponsored by BHG
Short- and long-term disability
Virtual counseling sessions sponsored by BHG
401(k) program with 6% company match
Additional PTO for new mothers and fathers
15 days off during first 2 years
Quarterly bonuses
Monthly award ceremonies with bonus opportunities
Training & certification courses sponsored by BHG
Leadership courses led by BHG executive team
Volunteer opportunities arranged by BHG
Access to remote trainers and nutritionists