Full-Time

Senior Director

Retail Media

Posted on 7/12/2025

DEPT

DEPT

1,001-5,000 employees

Global digital agency delivering customer experiences

Compensation Overview

$120k - $165k/yr

Chicago, IL, USA

Hybrid

Hybrid role; 3 days on-site per week; must reside within 50 miles of the Chicago office.

Category
Growth & Marketing (1)
Required Skills
Marketing
Data Analysis
Requirements
  • 10+ years of experience in retail media, performance marketing, or e-commerce ideally at a leading agency, consultancy, or platform.
  • Deep understanding of retail platform mechanics, digital shelf drivers, and how media, content, and merchandising intersect.
  • Proven leadership of omnichannel retail programs across search, DSP, on-site content, and audience strategy, particularly with Amazon Ads, Walmart Connect, Target Roundel, etc.
  • Experience leading multi-disciplinary teams of specialists with accountability for strategy, performance, and operational quality.
  • Ability to confidently navigate client-side marketing, retail, and commercial teams, providing strategic clarity and earning trust.
  • An analytical mindset with experience using data to tell stories, inform decisions, and optimize investments.
  • Collaborative, empathetic leadership style with a bias toward clarity, accountability, and shared outcomes.
  • Experience working with complex, matrixed client orgs with multiple stakeholders and objectives.
  • Willingness to travel to client sites regularly
Responsibilities
  • Lead the end-to-end development and delivery of retail media programs across Search, DSP, Content, and Retail Strategy; partnering with specialist leads to ensure executional excellence and innovation.
  • Co-create and drive the global retail media roadmap for the client in close collaboration with DEPT strategists, project managers, and media planners.
  • Act as a senior lead across all retail touchpoints, ensuring seamless integration across Amazon, Walmart, Best Buy, Target, and emerging retail platforms globally. Translate brand and product strategy into retail media activation plans that drive measurable outcomes, especially in consideration and conversion.
  • Own the relationship with retail media networks, advocating for beta access, strategic visibility, and joint innovation efforts (e.g., new functionality or measurement models).
  • Lead the integration of retail media data and insights into broader marketing and performance strategies, tying channel activity to business impact.
  • Work closely with client stakeholders across media, retail, e-commerce, and partnerships to align on budgets, KPIs, and evolving retail requirements.
  • Define performance targets across retail channels and lead reporting that connects channel execution with business growth and profitability.
  • Be the strategic voice for retail within the cross-functional team, advocating for its role in shaping category leadership.
  • Own and nurture senior-level client relationships; become a trusted partner that is not just focused on short term commercial success but a long lasting partnership.
  • Support new business development or expansion of services through retail media strategy consultation and thought leadership.
  • Provide resourcing recommendations and continuously monitor the effectiveness and bandwidth of the team (in collaboration with Project Manager).
Desired Qualifications
  • Experience across multi-market or global accounts, with fluency in regional retail dynamics.
  • Partnered with category or retail channel owners at large brands to shape media strategy and investment plans.
  • Experience navigating the wearables or consumer tech category and understanding product lifecycle and direct-to-consumer/retail dynamics.
  • Are passionate about building team culture, mentoring others, and raising the bar in how retail media is perceived and executed.

Dept is a global digital agency that helps brands grow online by blending creativity, technology, and data across customer experience, technology engineering, performance marketing, and brand campaigns. It builds and optimizes digital touchpoints, from responsive websites to immersive experiences such as a 3D Eurovision village and AR apparel drops. It differentiates itself by delivering tailored solutions for both global brands and startups, pursuing international expansion and acquisitions to broaden its reach and combining design, tech, and data in each project. Its goal is to drive client growth with customized digital solutions while aiming to lead the digital agency space and maintain a focus on sustainability.

Company Size

1,001-5,000

Company Stage

Acquired

Total Funding

N/A

Headquarters

Amsterdam, Netherlands

Founded

2008

Simplify Jobs

Simplify's Take

What believers are saying

  • Carlyle Group's stake fuels growth to 3,000+ employees across 17 countries.
  • AI practice targets 10% revenue by 2025 via NVIDIA collaborations.
  • Sustainability certification attracts eco-conscious clients like Patagonia.

What critics are saying

  • Carlyle forces 2027 IPO, diluting control and sparking talent exodus.
  • AI tools from Accenture erode margins on performance marketing.
  • Web3 collapse devalues Dogstudio, stranding unprofitable immersive teams.

What makes DEPT unique

  • DEPT blends 50% technology with 50% marketing for end-to-end digital experiences.
  • DEPT acquired Dogstudio, adding Web3 and 3D immersive expertise.
  • DEPT integrates ShopTalk for enhanced UK brand experience design.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Parental Leave

Hybrid Work Options

Flexible Work Hours

Mental Health Support

Company News

Adobe
Feb 25th, 2025
Hello Monday/DEPT launch Signs platform for ASL learning with NVIDIA

NEW YORK, USA - Creative agency Hello Monday/DEPT announced a collaboration with NVIDIA and the American Society for Deaf Children to launch Signs, an AI-powered web tool designed to bridge communication gaps between Deaf and hearing communities.

The Drum
May 10th, 2024
The most innovative Mother's Day campaigns from Dove, MoneyGram, DoorDash & more

To mend the bittersweet feeling of being away from your mom on Mother's Day, DoorDash teamed up with Dept, a digital marketing agency that is helping facilitate the remote delivery of both flowers and loved ones to doorsteps.

Adobe
Oct 18th, 2023
Sandra Masiliso joins Dept as Diversity, Equity, and Inclusion Leader

AMSTERDAM, NETHERLANDS - Global digital agency DEPT has appointed Sandra Masiliso as its first Global Diversity, Equity, and Inclusion Leader.

Branding in Asia
Oct 12th, 2023
DEPT Brings Australia Teams Under a Single Brand and Kicks off Partnership with SXSW Sydney

DEPT brings Australia teams under a single brand and kicks off partnership with SXSW Sydney.

PRWeek
Feb 28th, 2023
Dept lays out plan to drive 10% of revenue from AI by 2025 | PR Week

Digital agency Dept has launched an artificial intelligence practice that it expects to drive 10% of its revenue by 2025.

INACTIVE