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Brand Manager
Moba, Indo & MY
Confirmed live in the last 24 hours
Los Angeles, CA, USA
Experience Level
Desired Skills
  • Experienced marketer: You have a bachelor's degree and 5+ years of marketing experience with a deep understanding of the market in Indonesia & Malaysia
  • Languages: English, Indonesian (business proficiency) You are fluent in written and spoken English communication as well as proficient in Indonesian
  • Strategic and insight-informed: You have the ability to see the big picture and utilize your suite of skills to level up our channels; you root these insights in strong analysis metrics and stats and know how to turn an insight into a big idea
  • Creative and driven: you are able to drive for big change, able to think out of box, as well as set right goals and targets. You have the ability to navigate through ambiguous situations and find answers while being a self-starter and action oriented
  • Team Player: you have strong networking & engagement skills and collaborate with multiple teams (internal and across regions as well as external vendors). With visionary and thought leadership, you possess a clear sense of ownership while getting your hands dirty
  • A clear communicator: You can effectively communicate in any medium: presentations, email, conference calls, etc.; you're able to convert a large amount of information and data into a clear message
  • An avid learner: You are always hungry to learn new things. In the esports market, where things are changing very fast, you are able to not only keep up with the new trends, but also possess the skill sets to apply the lessons learned
  • Develop branding and marketing strategies for all MOBA games in both Indonesia & Malaysia
  • Work with publishing partner to bring the best experience for Riot games players
  • Evaluate, advocate, and drive new initiatives that elevate and reinforce the games brands
  • Lead the execution of branding and marketing programs to promote our games in collaboration with APAC teams as well as local agencies
  • Oversee the development of local marketing assets to ensure they are of the highest standards and in alignment with our brand guidelines
  • Manage the communication pipeline and coordinate communication across various channels such as social media and web
  • Manage the content roadmap and publishing plans, and align them with multiple stakeholders
  • Monitor the communities and keep the team informed of our players' sentiments, suggesting actions items when appropriate
  • Establish and use KPIs to steer our marketing efforts to maximize performance
Desired Qualifications
  • Strong experience of marketing in Tech, industry (exposure to game, entertainment, esports industry is preferred). Able to demonstrate experience in strategic marketing planning and also budget management
  • Aware and have a positive relationship towards MOBA & esports (as a player or as industry player)
  • Strong understanding of consumer market in Indonesia & Malaysia
Riot Games

1,001-5,000 employees

Online game developer
Company Overview
Riot Games' mission is to develop, publish, and support the most player-focused games in the world.
  • Healthcare
  • Family Care
  • Open Paid Time Off
  • Retirement
  • Play Fund
  • Donation Matching
Company Core Values
  • Player Experience First.
  • Dare to Dream.
  • Thrive Together.
  • Execute with Intelligence.
  • Stay Hungry; Stay Humble