Senior Regional Paid Search Manager

Who we are is what we do.

Deel and our family of growing companies are made up of global teams dedicated to helping businesses hire anyone, anywhere, easily. 

The team comprises over three thousand self-driven individuals spanning over 100 countries, and our unified yet diverse culture keeps us continually learning and innovating the platform and products for customers.

Companies should be able to hire the best talent anywhere in the world, so we are building the best platform to make that a reality. Our market-leading technology, expertise, and global team are crucial to the platform’s success. We deliver the best products and features in our space, enabling millions of jobs worldwide and connecting the global workforce with the best companies and opportunities.

Why should you be part of our success story?

A 30-mile hiring radius should no longer dictate how companies hire because exceptional talent lives everywhere. Deel sees a world without hiring borders and endless talent that pairs perfect candidates with great companies.

We offer global teams all the tools they need to hire, onboard, manage, pay, and scale at full speed. We aim to foster a diverse global economy by building a generational platform that seamlessly connects companies with talent worldwide.

After our successful Series D in 2021, we raised another $50M in 2023, doubling our valuation to $12B. There’s never been a more exciting time to join Deel — the international payroll and compliance market leader.

What You’ll Do At Deel 

• Be the SME for Paid Search channels for NAM and be responsible for all day-to-day operations of the SEM campaigns and activity for Deel including but not limited to Google AdWords, Discovery, and Bing. This includes consideration/traffic campaigns and acquisition (main goal) campaigns.

• Work with our Director of Performance Marketing and other regional Paid Ads Managers and Paid Search managers to ensure our Paid Search efforts are top performing and constantly improving.

• Perform daily platform management and monitor search performance to identify key trends and implement optimizations to hit Growth KPIs, and cross knowledge sharing to regional paid ads managers. 

• Test and iterate on campaign structures, bidding algorithms, KW bidding, and other impact driven variables for continuous growth, scale, and expansion to reflect our growing verticals, country expansion and brand/product priorities.

• Work very closely with regional sales managers and local marketing managers to ensure we are using the right messaging catered to each market. 

• Work with our copywriting team to construct and iterate on new ad copy and landing page tests to ensure we have the highest quality score and CTRs for ads that convert. 

• Work with our PMMs to understand our different product offerings, features, and launches to make sure we are covered across all types of relevant keywords. 

• Work cross-functionally with other various teams (growth, product, data, creative, etc.) to ensure search campaigns are built and optimized for success. 

• Manage relationships with external Search vendors. 

Requirements

• You have a minimum of 4 years experience managing SEM accounts for a B2B brand, ideally in-house for NAM markets

• You are an expert with the Google product suite, including Google Ads, Google Analytics, Google Tag Manager, GA Editor

• You are data-driven and comfortable with setting up dashboards and using the latest analytics tools to track the performance of your initiatives

• You have been responsible for acquisition for Paid Search and have directly impacted revenue in your previous roles and consistently hit CPL, SQO and ROAS KPIs

• You are an active relationship builder who can collaborate with internal and external teams to consistently improve processes and communication workflows

• You are self-motivated and adaptable and comfortable with a fast-paced environment

• You are fluent in written and spoken English

We’d especially love to speak with you if:

• You have managed Paid Search in-house for an HR or Fintech B2B company

• You have worked on Country-specific targeting and campaigns in multiple languages and regions

• You have worked at a very fast-growing startup

• You have previously successfully worked in a remote & distributed team

• You are fluent in other languages besides English

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. 

Some things you’ll enjoy

• Provided computer equipment tailored to your role

• Stock grant opportunities dependent on your role, employment status and location

• Additional perks and benefits based on your employment status and country

• The flexibility of remote work, including WeWork access where available

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of  race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visiting our careers page.

Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.

Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at [email protected] of the nature of the accommodation that you may require, to ensure your equal participation.