Full-Time

Innovation Economy Marketing Strategy Senior Associate

Posted on 3/5/2026

JP Morgan Chase

JP Morgan Chase

10,001+ employees

Global financial services with diversified offerings

Compensation Overview

$90.3k - $145k/yr

New York, NY, USA

In Person

Category
Growth & Marketing (1)
Required Skills
Power BI
Tableau
Salesforce
Looker
Data Analysis
Excel/Numbers/Sheets
PowerPoint/Keynote/Slides
Requirements
  • Bachelor’s degree in Business, Marketing, or Finance.
  • 5+ years of marketing strategy or thought leadership experience
  • Strong analytical, problem-solving, and planning skills; able to identify and recommend new opportunities.
  • High energy, solutions-oriented, and excels in fast-paced, deadline-driven environments.
  • Proficient in Excel and skilled at creating high-quality PowerPoint presentations.
  • Effective at managing multiple initiatives and priorities simultaneously.
  • Comfortable working in a matrixed organization and collaborating across business teams, centers of excellence, vendors, and agencies
  • Excellent written and verbal communication skills including comfort translating month-over-month and quarter-over-quarter metrics into executive-ready narratives.
  • Team player with a positive attitude, adaptability, and meticulous attention to detail.
Responsibilities
  • Develop a deep understanding of the Innovation Economy business, customer behaviors, and the competitive landscape to inform best practices in messaging, brand building, client engagement, and relationship deepening.
  • Develop content strategy tied to business goals, translating brand research and results into messaging frameworks, and defining thought leadership content pillars and quarterly or annual roadmaps aligned to priority audiences and sectors.
  • Collaborate across teams to develop insights and identify trends within campaigns to optimize marketing tactics, improve results, drive efficiencies, and reduce costs.
  • Work effectively and efficiently within multiple systems and processes throughout creative development and campaign execution to ensure proper approvals and controls for a successful launch.
  • Track and review campaign and channel performance, and generate recommendations based on reporting, insights, established best practices, and the competitive landscape, while managing the budget.
  • Use enterprise dashboards and BI tools such as Salesforce Marketing Cloud, Adobe Analytics, Tableau, Power BI, Looker, and ThoughtSpot to generate reports, pull, clean, and QA data, and translate metrics into actionable insights
  • Partner with the Analytics team to understand learnings and end-to-end program performance across traffic, engagement, conversion, and account or customer quality metrics. Demonstrate storytelling with data, translating month-over-month and quarter-over-quarter metrics into performance against KPIs and goals and executive-ready narratives.
  • Collaborate with creative agencies and marketing execution partners on the development of creative assets.
  • Drive a rigorous, data-driven testing agenda focused on improving the customer experience and optimizing both in-branch and digital conversion funnels.
  • Identify and prioritize opportunities across channels and share key updates with senior management.
  • Create a data-driven strategy for expanding and optimizing thought leadership and paid media campaign, focusing on delivering engaging content that improves the client experience. Conduct strategy reviews and optimizations such as pre- and post-mortem analyses
  • Collect, analyze, and interpret data to support strategic decisions across the Marketing team, including hands-on creation of campaign debriefs that summarize channel performance, audience insights, KPIs versus targets, and clear recommendations.
  • Synthesize audience insights and channel data to inform future campaign strategies and content development. Collaborate with analytics teams to validate data sources and troubleshoot discrepancies in dashboard reporting
  • Work closely with experienced marketing professionals and business leaders from both the banking and startup industries. Contribute to strategy formulation and collaborate with leaders to drive business growth.
  • Conduct analysis of campaign delivery and develop improvement plans. Identify areas for enhancement and implement effective solutions. , demonstrating advanced proficiency in pulling, cleaning, and QA’ing data from enterprise dashboards and ensuring data integrity and accuracy for all marketing reports and executive presentations.
Desired Qualifications
  • Demonstrates curiosity and enthusiasm for AI’s impact on marketing, actively seeking opportunities to learn, experiment, and integrate AI tools and approaches to transform business outcomes.

A global financial services firm offering investment banking, asset management, private equity, financial services, and consumer banking to individuals and institutions. It works by providing advisory, lending, trading, and financing services through a worldwide network, earning revenue from interest, fees, and trading commissions, and using its data and the JPMorgan Chase Institute to analyze economies. It stands apart from peers due to its size, full-range services across consumer and corporate markets, extensive market access, and in-house data-driven insights. Its goal is to deliver comprehensive financial products with integrity and growth while supporting clients and communities through data-backed analysis and targeted programs.

Company Size

10,001+

Company Stage

IPO

Headquarters

New York City, New York

Founded

1959

Your Connections

People at JP Morgan Chase who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • European Chase expansion could unlock retail deposits in France, Spain, and Italy.
  • Saudi securities-lending mandates deepen institutional fees and cross-border market infrastructure relationships.
  • 2026 loan growth expectations above industry average support lending and fee revenue.

What critics are saying

  • European rollout faces heavy regulation and entrenched neobank competition.
  • Stablecoin adoption and tokenized payments threaten JPMorgan's payments economics.
  • Cross-border securities-lending exposure increases operational and reputational risk in Saudi Arabia.

What makes JP Morgan Chase unique

  • JPMorgan spans consumer banking, investment banking, asset management, and payments globally.
  • Chase UK already exceeded 3 million customers and £30 billion deposits.
  • SAB Invest selected JPMorgan for securities lending expertise, risk controls, and technology.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Flexible Work Hours

Paid Sick Leave

Paid Holidays

Growth & Insights and Company News

Headcount

6 month growth

11%

1 year growth

11%

2 year growth

10%
Middle Georgia CEO
Jun 12th, 2026
Nation's largest bank opening their first Central Georgia location this fall. Here's where.

Nation's largest bank opening their first Central Georgia location this fall. Here's where. Friday, June 12th, 2026 The largest bank in the United States, JPMorgan Chase, is opening its first location in Central Georgia later this year, according to a spokesperson for the bank. The bank says that they'll soon be opening a branch in Houston County, marking Chase's first entrance into the Central Georgia market. The closest Chase Bank to Central Georgia right now is located on Bill Gardner Parkway in Henry County.

4 Paws For Ability
Jun 8th, 2026
JPMorganChase donates $25,000 to 4 Paws for ability.

JPMorganChase donates $25,000 to 4 Paws for ability. Service dog Adak and 4 Paws Executive Director Jennifer Lutes recently joined the staff at JPMorganChase to discuss its mission and the difference its dogs make in the lives of children & veterans with disabilities. While the pair was there, they accepted an incredible $25,000 donation from their Giving Tuesday State Challenge.

The New Jersey Herald
May 26th, 2026
Barclays, JPMorgan Chase, Meta and Novartis to lay off hundreds in NJ.

Barclays, JPMorgan Chase, Meta and Novartis to lay off hundreds in NJ. NorthJersey.com Updated May 26, 2026, 12:40 p.m. ET Financial giant JPMorgan Chase and drugmaker Novartis have each rolled out three rounds of layoffs across New Jersey this year. Meanwhile, Facebook owner Meta and British bank Barclays announced they are also letting go of staff in the Garden State this year. The layoffs come as employers grapple with the impact of inflation, economic uncertainty, and to some degree, artificial intelligence replacing jobs, including entry-level positions. Meta, the parent company of social media platform Facebook, said in public filings that it was letting go of 74 employees across the state effective Aug. 20. Meta CEO Mark Zuckerberg told employees in last week's memo that companywide layoffs of 8,000 employees is necessary because "success isn't given" in the era of mass AI adoption, CNBC reported. Story continues below photo gallery A spokesperson for Meta did not immediately return an email Tuesday morning seeking comment for this story. JPMorgan Chase plans to lay off 305 employees, all in Jersey City: * 120 employees on May 3 * 134 employees on June 20 * 51 employees on August 3 "We regularly review our business needs and adjust our staffing accordingly - creating new roles where we see the need or reducing positions when appropriate," JPMorgan Chase spokesperson Briana Nowell said in an emailed statement. "This is part of our regular management of the business and impacts a very small number of employees." Jamie Dimon, JP Morgan's CEO, has warned that the widespread adoption of artificial intelligence will lead to job losses in the near future. Job losses due to AI. The investment firm Goldman Sachs cautioned in a March 2026 report that over the next decade, 6% to 7% of workers could lose their jobs due to AI. In April, AI job cuts accounted for nearly 50,000 positions, according to the job placement firm Challenger, Gray & Christmas. Last week, Dimon said that JPMorgan - the largest bank in the U.S. - would likely hire more AI experts and fewer traditional bankers. Novartis layoffs in NJ. Meanwhile, Swiss drugmaker Novartis plans 250 layoffs in New Jersey, all at its U.S. headquarters in East Hanover: * 114 employees between June 26 and Nov. 27 * 60 employees between July 24 and Nov. 20 * 76 employees on Nov. 21 Those job cuts come despite Novartis' plans to spend $23 billion to expand its U.S. operations, including at a facility in Millburn. "We regularly evaluate our organizational setup to ensure it remains aligned with evolving priorities," Novartis spokesperson Michael Meo said in an email. "We have communicated individual impacts to a select number of employees within our Biomedical Research organization." Barclays layoffs in Whippany. British banking giant Barclays, meanwhile, has plans to let go of 64 employees at its Whippany office between Aug. 10 and Sept. 10. The firm let go of 78 employees in 2025 and 70 staff in 2024, public records show. Barclays executives said in 2023 that the firm would lay off 5,000 people globally as part of a cost-cutting campaign, the BBC reported. Oksana Poltavets, a spokesperson for Barclays, declined to comment. Daniel Munoz covers business, consumer affairs, labor and the economy for NorthJersey.com and The Record.

Green Street
May 22nd, 2026
Blackstone REIT adds $191m to Freddie credit facility

JPMorgan Chase originated the new debt and services the long-term facility

The Brokerage
May 19th, 2026
JPMorganChase facilitating meaningful mentoring for The Next Gen Talent Network.

JPMorganChase facilitating meaningful mentoring for The Next Gen Talent Network. JPMorganChase and The Brokerage partnership facilitates meaningful mentoring for The Next Gen Talent Network. When Business and Social Mobility Work Together For many young people, the barrier to a professional career is not ambition or ability - it is access. Access to networks. Access to insight. Access to opportunities that too often depend on who you know rather than what you can become. That is where The Brokerage exists to make a difference. For more than 25 years, The Brokerage has acted as a broker of opportunity - connecting ambitious young people from underrepresented backgrounds with employers committed to building a more inclusive future workforce. By bringing businesses and young people together through mentoring, skills development, work experience and career pathways, The Brokerage helps turn potential into possibility. A recent in-person Micro Mentoring session delivered in partnership with JPMorganChase at the firm's Canary Wharf headquarters is a firm reminder how access in action is a powerful combination. The session brought together 18 students, from first-year undergraduates through to graduates and postgraduate candidates - for focused CV and cover letter mentoring with JPMorganChase volunteers. Meaningful connections for young people In just 60 minutes, conversations filled the room as volunteers shared practical advice, industry insight and shared lived experience with young people preparing to navigate the professional world. With an almost 1:1 mentor-to-student ratio, the session created something that sits at the heart of The Brokerage's work: meaningful connection. Because social mobility is not simply about helping young people secure jobs. It is about helping them access spaces, networks and opportunities that have historically felt out of reach. For many young people, sessions like this represent a first opportunity to engage directly with professionals in global organisations - to ask questions openly, receive tailored feedback and begin to see themselves belonging within industries they may never previously have considered accessible. That confidence can be transformative. And it is made possible when employers move beyond intention and invest directly in access and opportunity. JPMorganChase's continued commitment to supporting young people reflects the growing recognition that creating a stronger economy means widening participation within it. Through investment in employability, mentoring and career readiness initiatives, the firm is helping more young people develop the skills, confidence and connections needed to succeed. Partnerships like this are also a reminder that charities and businesses each play a critical role in advancing social mobility. Businesses bring insight, opportunity and industry expertise. The Brokerage brings deep understanding of the barriers young people face, trusted relationships with diverse talent, and the ability to create programmes that genuinely connect employers with the next generation. Together, that partnership becomes powerful. At The Brokerage, The Brokerage is proud to broker opportunities that can change trajectories - helping young people move closer to meaningful careers, while supporting employers to build stronger, more representative talent pipelines for the future. Because when access expands, so does potential. And when businesses and charities work together with purpose, opportunity becomes something more people can truly reach. The JPMorganChase mentoring session created something that sits at the heart of The Brokerage's work: meaningful employer connection. Partner with The Brokerage The Brokerage works with employers across financial and professional services, insurance, property, technology and related sectors to help create pathways into professional careers for underrepresented young people. Through mentoring, work experience, skills programmes and recruitment support, The Brokerage help organisations turn social impact ambitions into meaningful action - while connecting employers with talented young people ready to thrive. To find out more about partnering with The Brokerage, visit:

INACTIVE