About Us

Rapport is IPG Mediabrands Out-of-Home (OOH) media buying and planning agency. We are best known for the strength of our relationships, rewarding connections and transparency.  At Rapport, we understand it’s about our collaborative and successful partnerships and a passion to deliver valuable results. We excel at engaging, experiential and content-driven OOH solutions and are here to guide you through the evolving media landscape. Please visit Rapport’s website for more information.

Role Description

As Senior Trading Account Managers your main focus is to manage and oversee the purchasing of Rapport OOH (Out of Home Media) campaigns from initial brief through to media audit, whilst maintaining our traditional high standards. 

You will be part of the brilliant Rapport Buying Department - the UK trading & operations team of 6, responsible for working across Rapport’s client portfolio including Sky, alongside our IPG Group clients; Amazon, NatWest, Nike, among many others. As part of the Buying Department, you will work closely with our two planning teams and you will be regularly involved in client briefs from initial conception to implementation. The Buying Team is part of the planning process and the approach is one of thorough internal collaboration. As Senior Trading Account Manager you will have commercial deals front of mind and integrate proactive pitching into your day to day. You will be responsible for media audits across key accounts allocated by Head of Trading, including attending audit meetings, checking and sending data.

Working closely with the Head of Trading, you will managing buying and will working closely with the planning teams, to ensure Rapports and our client buying briefs are met, and to ensure our commercial interests are maintained. You will construct and implement buying strategies and policies on both an agency wide and client specific level. You will work closely with the Operations and Planning teams to monitor and change internal processes as the market, and the way we buy changes.

Key Responsibilities

• Manage Rapport buying across key accounts allocated by Head of Trading
• Ensure all Rapport client buying targets are met and exceeded where possible
• Ensure Rapport best buying practices are met
• Maintaining strong professional relationships with media owners
• Implement and understand any barter business within trading negotiations
• Proactively pitch for business to maintain commercial and barter deals
• Share skills and knowledge across the team
• Manage media audits
• Negotiate & trade detailed media plans
• Assist senior team members as required
• Train / mentor more junior team members as required
• Market analysis and reviews
• Post-campaign analysis

Desired Skills & Experience

• You have a strong understanding of the OOH market and capability and can demonstrate willingness to develop knowledge to further navigate the market accordingly
• You have good communications and relationship building skills
• You can demonstrate a good level of numeracy and attention to detail. 
• You can demonstrate a strong knowledge of current industry trends and best practices
• You have a flare for project and time management
• You have a good working knowledge of all Microsoft programmes (PowerPoint, Word, and Excel etc.).
• You are a strong negotiator