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Full-Time

Associate Director

Commerce Display

Confirmed live in the last 24 hours

Omnicom Media Group

Omnicom Media Group

1,001-5,000 employees

Global media network providing marketing solutions

Data & Analytics
Consumer Goods
Entertainment

Compensation Overview

$70k - $125kAnnually

Senior

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • 6+ years of relevant work experience of hands-on-keyboard experience in managing Paid Display campaigns on Amazon DSP (O&O, Offsite and Video) required
  • Experience working with Fortune 100 brands and client-facing strategy experience required
  • Experience leading planning, execution and optimization of Display campaigns and be responsible for optimizing, implementing, and analyzing marketing activities
  • Experience with advanced bidding strategies and machine learning algorithms to enhance campaign performance on Amazon DSP
  • Previous experience with high-volume and fast paced account with large retail media budgets, preferred
  • Proven ability to leverage analytics and to apply a data-driven approach to media planning and optimization that delivers on business outcomes
  • Proven ability to manage and develop junior talent within the team
  • Ability to develop trust and strong relationships with client teams
Responsibilities
  • The goal of the Associate Director is to develop and present strategic, multi-channel media plans to meet and exceed client objectives.
  • They have proven experience developing retail media processes and best practices.
  • They lead projects from kickoff to completion.
  • They are knowledgeable of Amazon DSP (O&O, Offsite and Video) and can speak holistically of the Amazon ecosystem.
  • They ensure that the retail team understands overall strategy and provide actionable next steps with deadlines.
  • They have industry knowledge including current trends, retailer information, and business philosophies.
  • They are experienced leading, managing and mentoring teams and providing actionable feedback.
  • They help develop commerce processes, frameworks and best practices for effective ways of working.
  • They are accountable for executional excellence.
  • As new retailers and opportunities are available, they help identify and vet new challenges and platform capabilities for the client.
  • General tasks include, but not limited to:
  • Collaborate with Marketing Science to identify Test & Learn opportunities & framework
  • Partner with Amazon Ads on ongoing activation strategy and performance
  • Brand & Performance budget tracking for campaign or fiscal flight, ensuring we always match approved budgets on financial documents
  • Build tactical strategy during planning cycles – annual, quarterly, incremental.
  • Main POC to address client questions and ad hoc requests
  • Internal Agency fee discussions (ex: Platform, DV, etc)
  • Conduct Always On display training for junior team members, in partnership with Director
  • Final sign off on pre-launch QA before campaigns go live
  • Oversee budget calculator maintenance to ensure accuracy
  • Support manager in refining QA doc parameters as campaigns evolve over time

Omnicom Media Group provides a wide range of marketing and communications solutions within the advertising and media industry. The company manages all aspects of media services, including strategic planning, media buying, data analytics, and creative content development. By charging clients service fees and commissions on media placements, OMG utilizes its extensive network of agencies to create tailored solutions that cater to the specific needs of each client. This enables them to efficiently handle large-scale campaigns and deliver measurable results, which is crucial in the competitive advertising landscape. Omnicom Media Group emphasizes an inclusive and diverse work environment, believing that varied experiences and perspectives enhance their ability to develop effective marketing strategies. Their goal is to be a leader in the media and advertising sector by offering comprehensive services and customized solutions on a global scale.

Company Stage

N/A

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

N/A

Growth & Insights
Headcount

6 month growth

1%

1 year growth

1%

2 year growth

1%
Simplify Jobs

Simplify's Take

What believers are saying

  • OMG's recent accolades at the Cannes Lions International Festival of Creativity highlight its industry leadership and innovative capabilities.
  • Winning major accounts like Uber's global media business demonstrates OMG's strong market position and potential for continued growth.
  • The company's strategic partnerships and acquisitions, such as with T!LT and Ptarmigan, expand its capabilities and market reach.

What critics are saying

  • The highly competitive nature of the advertising industry means OMG must continuously innovate to maintain its market position.
  • Managing a diverse portfolio of specialized agencies can lead to operational complexities and potential inefficiencies.

What makes Omnicom Media Group unique

  • Omnicom Media Group's extensive network of specialized agencies allows for highly tailored and comprehensive marketing solutions, setting it apart from competitors who may not offer such breadth.
  • Their inclusive and diverse work environment fosters innovation and creativity, which is crucial for developing effective marketing strategies.
  • OMG's ability to manage large-scale campaigns efficiently and deliver measurable results is a significant competitive advantage in the advertising industry.

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