Associate Director @ Omnicom Media Group

Beauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering an industry-leading agency solution that drives business growth and transformation.

With deep expertise in data and technology, we deliver audience first, full-funnel and omni-channel strategies to deliver against L’Oréal’s mission: Create the Beauty that moves the world.

For over a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one vocation: Creating Beauty with a main goal of offering each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At Beauty Co-Lab, our mission is to co-create what’s next and our team of beauty champions and media challengers possess modern media, commerce, and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media, data, and technology.

Overview

We are seeking a full-time Associate Director, Commerce with extensive experience managing display campaigns on Amazon. You will be responsible for delivering on market share growth across Amazon. The Commerce Associate Director reports to the Amazon Commerce Director and will be responsible for leading a team of Commerce Display Managers and Associates. This role will be client facing, and requires strong communication, presentation, and project management skills.

Qualifications

- 6+ years of relevant work experience of hands-on-keyboard experience in managing Paid Display campaigns on Amazon DSP (O&O, Offsite and Video) required

- Experience working with Fortune 100 brands and client-facing strategy experience required

- Experience leading planning, execution and optimization of Display campaigns and be responsible for optimizing, implementing, and analyzing marketing activities

- Experience with advanced bidding strategies and machine learning algorithms to enhance campaign performance on Amazon DSP

- Previous experience with high-volume and fast paced account with large retail media budgets, preferred

- Proven ability to leverage analytics and to apply a data-driven approach to media planning and optimization that delivers on business outcomes

- Proven ability to manage and develop junior talent within the team

- Ability to develop trust and strong relationships with client teams

Responsibilities

The goal of the Associate Director is to develop and present strategic, multi-channel media plans to meet and exceed client objectives. They have proven experience developing retail media processes and best practices. They lead projects from kickoff to completion. They are knowledgeable of Amazon DSP (O&O, Offsite and Video) and can speak holistically of the Amazon ecosystem. They ensure that the retail team understands overall strategy and provide actionable next steps with deadlines. They have industry knowledge including current trends, retailer information, and business philosophies. They are experienced leading, managing and mentoring teams and providing actionable feedback. They help develop commerce processes, frameworks and best practices for effective ways of working. They are accountable for executional excellence. As new retailers and opportunities are available, they help identify and vet new challenges and platform capabilities for the client.

General tasks include, but not limited to:

Collaborate with Marketing Science to identify Test & Learn opportunities & framework
Partner with Amazon Ads on ongoing activation strategy and performance
Brand & Performance budget tracking for campaign or fiscal flight, ensuring we always match approved budgets on financial documents
Build tactical strategy during planning cycles – annual, quarterly, incremental.
Main POC to address client questions and ad hoc requests
Internal Agency fee discussions (ex: Platform, DV, etc)
Conduct Always On display training for junior team members, in partnership with Director
Final sign off on pre-launch QA before campaigns go live
Oversee budget calculator maintenance to ensure accuracy
Support manager in refining QA doc parameters as campaigns evolve over time

#LI-TL1

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$70,000—$125,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Beauty Co Lab is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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Associate Director

Commerce Display

Omnicom Media Group

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