Demand Generation Marketing Manager
Posted on 8/17/2023

11-50 employees

Ensures website HIPAA compliance for healthcare marketing
Company Overview
Freshpaint is a company that excels in the field of data privacy, specifically in making websites HIPAA compliant. Their Privacy Platform not only safeguards patient information but also empowers marketing teams to promote healthcare access, striking a balance between privacy and promotion. By focusing on Protected Health Information (PHI) and addressing the risks associated with sharing data with non-HIPAA-compliant destinations, Freshpaint has positioned itself as a leader in the data privacy sector.
Data & Analytics

Company Stage

Series A

Total Funding





San Francisco, California

Growth & Insights

6 month growth


1 year growth


2 year growth

United States
Experience Level
Desired Skills
Growth & Marketing
  • 3+ years B2B marketing experience in demand generation, delivering pipeline using a broad range of channels
  • Demonstrated experience successfully execute ABM campaign
  • Hands-on experience with LinkedIn Ads and other major platforms
  • You can own a number. You owned growth results and can proudly walk us through how you did it, step by step
  • You're totally dependable with unstructured tasks and you can set your own focus/priorities
  • You get things done - fast. You take ownership and solve problems when you see them
  • You have high empathy and a keen sense of understanding how other people think
  • You treat feedback as a gift and are not afraid of difficult conversations
  • Strategic Mindset - ability to plan and execute a campaign from end to end
  • You own the ABM execution. You'll work directly with the Demand Gen Manager, Head of Sales, Field Marketing Manager, and Director of Content Marketing to build the ABM program from the ground up
  • Partner with sales. The marketing and sales are amazing partners at Freshpaint. The ABM campaigns we run require skin in the game from both. You will partner with sales to stay aligned on targets and incorporate feedback
  • Report on wins and losses. The ABM motion is relatively new for Freshpaint. We have some idea of what good looks like, but want you to come in and refine that, set aggressive but achievable goals, and report on progress
  • Advocate for success. Tell us what you need to win so we can get it for you
  • Utilize Hubspot, Webflow, Apollo, LinkedIn, Orum, and other tools to get the job done
  • Collaborate with content marketing - provide feedback on the content roadmap to make sure you get the content needed to run your campaign
  • Collaborate with Field marketing to set up events, webinars, and other activities that will be crucial for your success
Desired Qualifications
  • points for experience at a high-growth startup