Full-Time

Principal Software Engineer

Monetization

Posted on 6/3/2025

Snapchat

Snapchat

1-10 employees

Multimedia messaging app with disappearing content

Compensation Overview

$235k - $414k/yr

+ Equity (RSUs)

Expert

Company Does Not Provide H1B Sponsorship

Palo Alto, CA, USA + 3 more

More locations: Seattle, WA, USA | Los Angeles, CA, USA | Bellevue, WA, USA

Employees are expected to work in an office 4+ days per week as part of the 'default together' policy.

Category
Backend Engineering
Full-Stack Engineering
Software Engineering
Requirements
  • Excellent programming and software design skills, including debugging, performance analysis, and test design
  • Proven track record of operating highly-available systems at scale
  • Ability to proactively learn new concepts and technology and apply them at work
  • Skilled at solving ambiguous problems
  • Strong collaboration and mentorship skills
  • Ads domain expertise and a strong interest in Ads
  • 10+ years of post-Bachelor’s software development experience; or a Master’s degree in a technical field + 9+ year of post-grad software development experience; or a PhD in a related technical field + 6+ years of post-grad software development experience
  • 2+ years of experience with technical leadership or acting as the domain-expert to a technical organization
Responsibilities
  • Build the next generation ads formats and backend infrastructure and solutions to deliver more clicks and conversion and value for advertisers
  • Work end-to-end across innovating new ads product, format ideas, or infrastructure ideas experimentation, analysis and optimization
  • Work across teams to understand product requirements, evaluate trade-offs, and deliver the solutions needed to build innovative products or services
  • Advocate for and apply best practices when it comes to availability, scalability, operational excellence, and cost management
  • Provide technical direction that influences the entire company
  • Work across teams to understand product requirements, evaluate trade-offs, and deliver the solutions needed to support Snap’s performance advertising suite
  • Technical influence that spans the entire company
Desired Qualifications
  • Experience in technical leadership/ownership and setting technical direction for engineering projects
  • Proven track record of delivering large scale projects in attribution and measurement
  • Experience operating highly-available systems at significant scale
  • Experience with backend services or distributed systems
  • Ads domain experience

Snapchat is a multimedia messaging app that enables users to send photos, videos, and messages that disappear after being viewed. It is particularly popular among teens and young adults, making it a key player in the social media landscape. Users can enhance their experience with features like Stories, Spotlight, and video calls, which promote real-time communication and user engagement. Snapchat generates revenue primarily through advertising, offering businesses the ability to create immersive, fullscreen ads and public profiles to connect with their target audiences. The platform's Ads Manager provides advertisers with flexible budget options and precise audience targeting, setting it apart from many competitors in the digital advertising space. The goal of Snapchat is to foster connectivity among users while providing businesses with effective tools to reach and engage their customers.

Company Size

1-10

Company Stage

Series B

Total Funding

$60M

Headquarters

Santa Monica, California

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • Snapchat's Apple Watch app increases user interaction and platform retention.
  • Snapchat's expansion in the GCC region boosts its marketing influence and ad revenue.
  • Snapchat's Paris office strengthens AR innovation and European market growth.

What critics are saying

  • Snapchat's Specs may face competition from Apple and Meta in AR technology.
  • Snapchat's Apple Watch app might struggle without unique differentiating features.
  • Snapchat's GCC expansion could face regulatory and cultural challenges impacting strategies.

What makes Snapchat unique

  • Snapchat's Specs AR glasses offer standalone functionality with see-through lenses.
  • Snapchat's integration with OpenAI and Google enhances personalized AR experiences.
  • Snapchat's 'First Snap' ad format provides unique, immediate user engagement opportunities.

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Benefits

Health Insurance

Mental Health Support

Parental Leave

Company News

Network News Wire
Jun 12th, 2025
Networknewsbreaks - Snap Inc. (Nyse: Snap) Unveils Next-Gen "Specs" Ar Glasses And Snap Os Enhancements

Snap (NYSE: SNAP) announced at the Augmented World Expo 2025 that its next-generation AR glasses, dubbed Specs, will be launched to consumers in 2026. These ultra‑lightweight, standalone wearable computers boast see-through lenses overlaying digital content on the real world and come powered by on-device AI. Snap OS is also receiving major upgrades: deep integrations with OpenAI and Google’s Gemini, a depth-module API for 3D spatial anchoring, automated speech recognition in over 40 languages, developer solutions like a Fleet Management app, Guided Mode, and Guided Navigation—geared to enable shared AR experiences, productivity, and streaming directly through the glasses.Snap Inc. (NYSE: SNAP) shares are trading at $8.67, up 2.12% for the day. Intraday trading has ranged from $8.46 to $8.95, on volume of approximately 20.3 million shares.To view the full article, visit https://ibn.fm/pJsJoAbout Snap Inc.Snap Inc. is a leading camera and social media company, best known for Snapchat and its AR lens platform

Dataconomy
Jun 11th, 2025
Snap to launch consumer AR smart glasses in 2026

Snap CEO Evan Spiegel reportedly announced plans Tuesday to release consumer-ready AR smart glasses, named Specs, at the Augmented World Expo in Long Beach, California.

My Mobile India
Jun 6th, 2025
Snapchat App Finally Lands on Apple Watch with Messaging Support

Snapchat has officially launched its first dedicated watchOS app.

One Stop Trending News
Jun 5th, 2025
Snapchat launches an Apple Watch app globally

Snapchat launches an Apple Watch app globally.

iClarified
Jun 4th, 2025
Snap Releases 'Lens Studio' App for iOS

Snap has announced launch of a new 'Lens Studio' app for iOS and web tool.

INACTIVE