Director of Sales

Position: Director of Sales

Schedule: Full Time 

Pay: $110K - $125K plus an incentive compensation bonus plan  

Location: Bridgewater, NJ

Who we are:

LAUREL CIRCLE has been committed to enhancing the quality of life for our amazing residents for over 30 years. We are located on a beautiful 28-acre campus in Bridgewater, NJ and recently underwent an $8 million revitalization. 

When you work at Laurel Circle, you have a front-row seat to the amazing life stories of the wisest people on earth. What’s more, you are part of an extraordinary company – one that’s investing in the future of senior living by investing in you. Don’t just do a job. Be part of an extraordinary life!

You will enjoy:

• Medical, dental, and vision insurance
• Life insurance 
• AD&D insurance 
• Long-term disability insurance
• 401(k) with company match 
• Generous PTO and paid holidays
• Employee assistance program 
• DailyPay*
• An exceptional work environment that is both engaging and fun*

Laurel Circle is recruiting for a hospitality focused Director of Marketing & Sales to join our team! This position is responsible for developing and implementing marketing and sales program to ensure maximum occupancy and revenue levels are achieved for the Community

Here are a few of the daily responsibilities of a Director of Marketing & Sales:

• Achieve maximum occupancy and revenue levels by keeping and building at or above budgeted monthly occupancy.
• Handle and coordinate all aspects of the sale process from inquiry calls, cold calling, conducting tours, follow-up calls and communication, lead management software updates, and closing the sale. Ensure community staff identified as back-up for inquiries/tours is up-to-date and inquiry process to ensure inquiries are handled properly at all times.
• Work closely with the management team on developing, implementing strategies and an ongoing 90-day plan for increasing qualified inquiries, traffic and sales, which can include, but are not limited to:
  • Community Events
  • Educational Seminars
  • Professional Networking
  • Advertising
  • Public Relations
• Compile a weekly marketing report for delivery to corporate on inquiries, tours, move-ins, move-outs, and outreach for each week.
• Capture key data on inquiries and log into lead management software within 48 hours of inquiry so all inquiries are documented.  All existing inquiries in the software system need to have “next steps” scheduled to maintain constant contact.

Here are a few of the qualifications we need you to have:

• Bachelor’s degree with emphasis in marketing/sales preferred.
• Minimum five (5) years’ experience in marketing and sales and/or knowledge of senior living industry
• Management experience preferred.

If you're an enthusiastic, compassionate, senior care professional who is passionate about hospitality and senior engagement- please apply, we'd love to get to know you!

EEO Employer