Full-Time
Director of Demand Generation
Posted on 6/27/2024
Shakudo
11-50 employees
Data stack operating system for AI
No salary listed
Toronto, ON, Canada
In Person
 Growth & Marketing (1) |
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- 5+ years experience implementing and optimizing paid campaigns on social media for B2B technology companies or similar corporate space, preferably in a startup environment
- Proven track record of successfully executing demand generation strategies and driving measurable results
- Proven experience building successful search engine marketing campaigns
- Strong understanding of UTM tracking best practices, pixel tracking, and marketing data structures
- Experienced Hubspot user; power-user a plus
- Basic data science and SQL skills
- Proficiency in managing advertising campaigns across platforms such as LinkedIn Ads, Google Ads, etc.
- Website and landing page testing and optimization experience, and creative optimization experience
- Polished writer with extensive experience crafting messaging for paid campaigns and writing website landing page copy
- Create, optimize, and own all aspects of paid marketing campaigns on LinkedIn, Google, Instagram, Meta, and X
- Develop and execute demand generation strategies to drive brand awareness, customer acquisition, and revenue growth
- Write engaging and informative blog posts, articles, and other content to attract and engage target audiences
- Develop, build, and implement SEM campaigns, and track and report on results
- Develop and implement SEO improvement strategies, and track and report on results
- Manage and optimize advertising campaigns across various channels, including PPC, display, and social media ads
- Create visually appealing ad materials, including graphics, videos, and other multimedia content
- Develop and maintain a content calendar to ensure consistent and timely delivery of content across all channels
- Actively assess ad campaigns and ROI, and analyze and report on campaign metrics to evaluate impact
- Collaborate with cross-functional teams, including sales, product, and design, to align marketing efforts with business objectives
- Pitch ideas for new digital marketing opportunities and stay on top of trends in digital marketing as well as the data and AI space
- Experience with enterprise data, open source technologies, and the AI space is preferred
Shakudo provides an operating system for data and artificial intelligence stacks that helps teams build, deploy, and manage AI products. The platform works by automating DevOps tasks and integrating over 170 different open-source and commercial tools into a single environment that can be self-hosted for better data security. It distinguishes itself from competitors by creating compatibility between many different software tools, which prevents companies from being locked into a single vendor's ecosystem. The company's goal is to reduce engineering overhead and complexity so that data science teams can focus on developing AI solutions more quickly.
Company Size
11-50
Company Stage
Series A
Total Funding
$17M
Headquarters
Toronto, Canada
Founded
2021
Simplify's Take
What believers are saying
- Loblaw reduced AI development cycles from six months to same-day delivery using platform.
- Customer-led Series A2 funding validates product-market fit with CentralReach executives personally investing.
- Sevenfold growth since 2023 Series A attracts strategic investors like Wittington Ventures for expansion.
What critics are saying
- Databricks integrates 170+ tools natively, capturing enterprises with $50B valuation dominance.
- AWS Bedrock sovereign AI controls undercut Shakudo pricing via credits for regulated clients.
- DoD CMMC 3.0 certification delays block non-US platforms from defense contracts entirely.
What makes Shakudo unique
- Self-hosted VPC deployment keeps customer IP within organizational infrastructure, avoiding vendor lock-in.
- Integrates 170+ commercial and open-source tools including generative AI, reducing engineering overhead.
- Autonomous Kaji agents run natively in customer infrastructure for regulated industries like nuclear and healthcare.
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Benefits
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Growth & Insights and Company News
6 month growth
↓ -2%1 year growth
↓ -2%2 year growth
↓ -6%Toronto-based Shakudo has raised $7 million USD in a Series A2 round led by Wittington Ventures, the venture arm of the Weston family's holding company that controls Loblaw and Shoppers Drug Mart. The round attracted investment from existing customers, including CentralReach executives who personally backed the company. Founded in 2021, Shakudo provides AI infrastructure software that helps enterprises deploy AI tools securely within their existing systems. Loblaw reportedly reduced its AI development cycles from six months to same-day delivery using Shakudo's platform. The round included participation from Golden Ventures, GreatPoint Ventures, and RTP Global, bringing total funding to approximately $18 million USD. The company has grown sevenfold since its $7.2-million USD Series A in early 2023 and plans to raise a larger Series B within two years.
Shakudo, a platform providing operating systems for enterprise AI, has raised $7 million in a strategic funding round led by Wittington Ventures, a venture capital firm affiliated with Loblaw Companies Limited. The round included participation from existing investors Golden Ventures, GreatPoint Ventures and RTP Global, as well as personal investments from enterprise customers. The San Francisco and Toronto-based company will use the funding to expand its US operations and launch two new products: Kaji, an autonomous AI agent running within customers' Virtual Private Clouds, and Shakudo AI Gateway, a control plane for managing models and agents across organisations. Shakudo's platform deploys natively within customers' infrastructure, ensuring intellectual property remains within the organisation whilst targeting regulated industries including nuclear energy, healthcare and financial services.
Toronto-based Shakudo has secured $9.5 million CAD in Series A funding to help companies launch artificial intelligence products more quickly and cost-effectively.
Toronto-based software startup Shakudo has rebranded from DevSentient, raising $4.2 million CAD in seed funding to expand the reach of its AI platform for data science and ML teams.