Marketing Data Scientist
Posted on 5/30/2023
Dorchester, Boston, MA, USA
Experience Level
Desired Skills
Data Science
  • MS in a quantitative field (Computer Science, Statistics, Mathematics, etc.) and 1-2 years of working data science experience or BS in a quantitative field and 2-3 years of working data science experience
  • Skilled in SQL, R, Python, and statistical methods
  • Self-starter who can work independently in addition to collaborating with analysts and business stakeholders
  • Experience working with attribution and forecasting models - with knowledge of different approaches such as time series, causal, ridge regression, Bayesian
  • Strong analytical and creative problem-solving skills
  • Extreme attention to detail but with the ability to work collaboratively in a dynamic, cross-functional environment
  • Excellent communication skills with the ability to synthesize concepts for non-technical audiences and effectively engage partners across all levels of the company
  • Forecasting
  • Utilize SimpliSafe data sources to help define opportunity areas for forecasting
  • Implement and validate predictive and statistical models with a focus on harnessing the power of internal and external data for model tuning
  • Carry out model validation and model tuning/optimization as part of the natural model life-cycle
  • Partner closely with cross-functional teams to design statistically sound A/B and multivariate tests to validate hypotheses with rigor
  • Research and identify relevant machine learning techniques to advance forecasting modeling and drive business growth
  • Attribution
  • Help evolve how we attribute sales to marketing channels by leveraging existing models, analyses and test results
  • Partner closely with stakeholders to define and build an attribution model tailored to measuring channel incrementality
  • Quantify the impact of different attribution models through rigorous testing and experimentation
  • Collaborate on data segmentation and optimization strategies to improve audience targeting and advertising effectiveness
  • Support internal research into new methodologies for experimentation in the advertising space
Desired Qualifications
  • Knowledge of the marketing ecosystem (like digital footprint mechanisms) and relevant marketing measurement methods is a plus

501-1,000 employees

Home security company
Company Overview
Simplisafe wants to make home security accessible to everyone
  • Health Insurance - A comprehensive plan provides peace of mind for you and your family.
  • Employee assistance program - Help through the difficult situations that come up at work and at home.
  • Tuition reimbursement - We want you to keep learning, so we’ll cover part of your tuition.
  • 401(k) - Saving for your future in the present.
  • Unlimited vacation - Exempt employees take the time when you need it or want it. We mean it.
  • Life and disability insurance - Coverage for when you need it most.
Company Core Values
  • Customer obsessed
  • Aim High
  • No Ego
  • One Team
  • Life As We Climb
  • Lean & Nimble