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Full-Time

Principal Designer I

Confirmed live in the last 24 hours

Geico

Geico

10,001+ employees

Direct-to-consumer auto and home insurance

Financial Services

Compensation Overview

$137k - $224kAnnually

Expert

San Jose, CA, USA + 5 more

More locations: Fredericksburg, VA, USA | Richmond, VA, USA | Brookfield, IL, USA | New York, NY, USA | Bethesda, MD, USA

Hybrid role requiring on-site presence 3 days a week at Chevy Chase, Chicago, San Jose, Fredericksburg, or Seattle.

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
UI/UX Design
Requirements
  • 10+ years of experience with User Experience design
Responsibilities
  • Brings a deep expertise in UX and UI design to our design teams to influence and craft the direction of our product’s experiences.
  • Collaborates with product, engineering, and business executives to uncover customer and business needs.
  • Contributes to design systems and standards to ensure consistent user experiences across all digital touchpoints.
  • Translates complex ideas into understandable concepts and solutions that evolve and enhance the product experience.
  • Advocates for the customer through human-centered design methods, including discovery, research sessions, and user testing.
  • Facilitates and participates in workshops with internal and external stakeholders to align with business needs.
  • Drives end-to-end product design by framing problems, developing insights, and designing new methodologies/practices to serve customer needs.
  • Contributes to projects by developing user flows, wireframes, journey maps, and user interface design specifications.
  • Mentors designers providing guidance and feedback to individuals grow their skills and careers.

GEICO provides a range of insurance products, with a primary focus on auto insurance. The company sells policies directly to consumers, which allows them to offer lower rates by eliminating intermediaries like brokers. Customers can obtain quotes, manage their policies, and file claims through GEICO's user-friendly website. In addition to auto insurance, GEICO also covers motorcycles, ATVs, RVs, as well as home and renters insurance. What sets GEICO apart from its competitors is its strong online presence and memorable advertising campaigns that enhance brand recognition and customer loyalty. The goal of GEICO is to simplify the insurance process for its customers while providing competitive rates and comprehensive coverage options.

Company Stage

Acquired

Total Funding

N/A

Headquarters

Tulsa, Oklahoma

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • GEICO's strong financial performance, as evidenced by its recent $1.78 billion profit in Q2, indicates robust business health and growth potential.
  • The company's new fan engagement platform with MLB could enhance brand visibility and customer engagement.
  • Recognition of military service members through awards highlights GEICO's commitment to community and social responsibility, potentially attracting a loyal customer base.

What critics are saying

  • Allegations of discriminatory practices and ongoing legal challenges could damage GEICO's reputation and lead to financial penalties.
  • The competitive landscape in the insurance industry, with strong players like State Farm and Progressive, requires continuous innovation to maintain market share.

What makes Geico unique

  • GEICO's direct-to-consumer model allows it to offer competitive rates by eliminating intermediaries, unlike many traditional insurance companies.
  • The company's extensive online presence and user-friendly website provide a seamless customer experience for managing policies and filing claims, setting it apart from competitors.
  • GEICO's memorable advertising campaigns have significantly boosted brand recognition and customer loyalty, a competitive edge in the crowded insurance market.