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Full-Time

Senior Product Manager

Posted on 9/5/2024

Mediaocean

Mediaocean

1,001-5,000 employees

Omnichannel advertising management platform provider

AI & Machine Learning
Consumer Software
Education

Junior, Mid

United States

Category
Product Management
Product
Required Skills
Agile
Sales
UI/UX Design
Communications
SCRUM
Requirements
  • BS/BA in Computer Science, IT/Systems, or Human-Computer Interaction. MBA a plus.
  • 2+ years in Product Management, Consulting, Business, or System Analysis.
  • 2+ years in linear TV or Digital Video advertising, or strong knowledge of Digital Video media buying, selling, and programmatic advertising.
  • Strong verbal and written communication skills.
  • Comfortable in fast-paced, unstructured environments with a high tolerance for ambiguity.
  • Strong organizational, planning, and analytical skills with a focus on tactical execution.
  • Leadership and collaboration skills: Ability to lead cross-functional teams and collaborate effectively with stakeholders at all levels.
  • Customer-centric mindset: Deep understanding of customer needs and the ability to translate them into actionable product requirements.
  • Experience with Agile/Scrum methodologies.
  • Experience working with remote and globally distributed teams.
Responsibilities
  • Serve as the primary liaison between Mediaocean Product, Engineering, and Sales teams for the Prisma Omni Platform.
  • Gather, understand, document, and prioritize product requirements for roadmap creation and execution.
  • Partner with the Design/UX team to ensure the product meets business and user needs.
  • Manage and complete tasks for planned features, including scrums, ticket updates, roadmaps, QA, and more.
  • Drive end-user validation, stakeholder communications, training, and documentation.
  • Monitor post-launch product ROI and customer feedback.
  • Innovate and identify new opportunities: Stay up-to-date with market trends, competitive landscape, and emerging technologies to propose innovative product ideas and improvements.
  • Define and track success metrics: Establish key performance indicators (KPIs) for product features and track their performance to ensure alignment with business goals.

Mediaocean provides technology solutions for the advertising industry, helping clients manage and optimize their advertising campaigns across multiple channels and formats. Its main product is a platform that integrates media planning, buying, creative management, and analytics, allowing for a seamless workflow among various partners in the advertising ecosystem. This platform manages a significant portion of global media spending, showcasing its importance in the industry. Mediaocean operates on a software-as-a-service (SaaS) model, where clients pay a subscription fee for access to the platform and its tools, along with additional training services. Unlike its competitors, Mediaocean emphasizes integration and collaboration among different advertising stakeholders, and it continuously enhances its platform using advanced technologies like artificial intelligence. The company's goal is to streamline the advertising process and improve business outcomes for its clients.

Company Stage

Series B

Total Funding

$40.5M

Headquarters

New York City, New York

Founded

1967

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Simplify's Take

What believers are saying

  • Recognition as a leader in the 2024 Spark Matrix for Adtech Platforms highlights Mediaocean's industry influence and technological prowess.
  • New international partnerships for Flashtalking expand Mediaocean's global footprint, providing access to 89 markets and enhancing client reach.
  • Continuous investment in AI and automation technologies positions Mediaocean at the forefront of innovation in the advertising sector.

What critics are saying

  • The deprecation of third-party cookies and evolving regulations could pose challenges in maintaining data-driven advertising effectiveness.
  • The competitive landscape with major players like Adobe, Google, and The Trade Desk requires constant innovation to stay ahead.

What makes Mediaocean unique

  • Mediaocean's platform manages one-quarter of all global media spend, showcasing its significant industry impact and reliability.
  • The integration of various advertising processes into a single platform minimizes friction and enhances workflow efficiency, setting it apart from competitors.
  • Their focus on AI and advanced technologies for creative optimization and analytics ensures clients can adapt to a cookieless future and evolving regulations.
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