Full-Time

Merchandise Planner

Updated on 9/15/2026

Deadline 5/22/27
The Vitamin Shoppe

The Vitamin Shoppe

1,001-5,000 employees

Omnichannel retailer of vitamins and supplements

No salary listed

Secaucus, NJ, USA

In Person

Bachelor's

Category
Operations & Logistics (1)
Required Skills
Forecasting
Risk Management
Excel/Numbers/Sheets

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Requirements
  • A bachelor's degree in Business, Finance, Analytics, Statistics, or a related field, or an equivalent combination of education and experience.
  • Four to six years of experience in demand planning, merchandise planning, or inventory management.
  • Strong analytical and problem-solving skills with the ability to synthesize large data sets into actionable insights.
  • Advanced proficiency in Microsoft Excel.
  • Outstanding organizational skills and superior attention to detail.
  • Ability to manage multiple priorities and shift between projects without a loss of overall quality.
  • A proactive mindset with a bias toward action, including the ability to identify risks early and propose solutions before they impact sales.
Responsibilities
  • Own end-to-end demand planning for Amazon FBA by building and maintaining SKU-level forecasts using historical trends, seasonality, promotional calendars, market signals, advertising impact, deal events, and organic rank dynamics.
  • Continuously evaluate forecast accuracy, bias, and model performance, and refine assumptions and inputs to improve precision and responsiveness to demand shifts.
  • Drive end-to-end replenishment execution, including purchase order planning, supplier coordination, and inbound shipment management to Amazon fulfillment centers.
  • Manage lead times, delays, and variability proactively.
  • Develop and execute demand and inventory strategies for Prime Day, BFCM, and seasonal peaks, ensuring readiness through aligned forecasts, inventory positioning, and capacity planning.
  • Monitor performance through In-Stock percentage, weeks of supply, inventory turns, fulfillment percentage, and aged inventory metrics; identify risks and opportunities and take corrective action to protect service levels and profitability.
  • Maintain a forward-looking risk framework and identify and mitigate supply delays, demand volatility, capacity constraints, and competitive pricing pressures.
  • Perform unit economics and profitability analysis so inventory decisions align with margin targets and financial goals.
  • Partner cross-functionally with Merchandise Planning, Merchandising, Private Brands, Finance, and Operations to align Amazon inventory strategies with broader business objectives using an S&IOP approach.
  • Use Relex, Amazon Seller Central, and business intelligence tools to generate insights, improve decision-making, and enhance planning efficiency.
  • Identify opportunities to automate reporting, forecasting inputs, and workflows.
  • Manage product lifecycle transitions, including phase-in and phase-out strategies, to optimize inventory flow and minimize obsolescence.
  • Serve as the single point of accountability for Amazon inventory health and integrate into the broader enterprise inventory cadence.
Desired Qualifications
  • Direct Amazon FBA or marketplace experience.
  • Hands-on experience with Amazon Seller Central.
  • Working knowledge of Relex or other demand planning and replenishment systems.

The Vitamin Shoppe sells vitamins, minerals, herbs, sports nutrition, and natural beauty products through about 700 company-owned stores and a wide online catalog. It operates an omnichannel model that combines physical stores with e-commerce, offering over 17,000 SKUs including its private-label lines like Bodytech, plnt, and ProBioCare. In 2021 it added a franchise program that lets independent operators run fully omnichannel stores and earn commissions from in-store sales, online orders, and auto-delivery signups. Its goal is to help health-conscious consumers reach their wellness goals by providing convenient access to a broad range of dietary supplements across both physical and digital channels.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

North Bergen, New Jersey

Founded

1977

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Simplify Jobs

Simplify's Take

What believers are saying

  • AG1, Shakeology, and VitaHustle launches expand premium basket sizes in 2026.
  • Genopalate and GLP-1 Support target fast-growing personalization and weight-management demand.
  • Traffic data shows 10.2K visits per store, outperforming GNC despite fewer locations.

What critics are saying

  • Private-equity ownership after Franchise Group bankruptcy leaves little room for operational missteps.
  • ADA website litigation remains a live reputational and compliance threat for online sales.
  • GNC's 1,800-plus-store scale can outspend Vitamin Shoppe, compressing margins and brand leverage.

What makes The Vitamin Shoppe unique

  • Kingswood and PIP completed acquisition May 20, 2025, returning Sharon Leite as CEO.
  • AG1 launched nationwide January 12, 2026, giving exclusive specialty-retail access across 640 stores.
  • Shoppe Advisor, Hometown Stores, and innovation stores deepen in-person guidance versus GNC.

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Growth & Insights and Company News

Headcount

6 month growth

5%

1 year growth

5%

2 year growth

5%
PR Newswire
Sep 8th, 2026
The Vitamin Shoppe names Kimberley Gardiner chief marketing and growth officer

The Vitamin Shoppe has appointed Kimberley Gardiner as executive vice president and chief marketing and growth officer, effective immediately. Gardiner joins from Tractor Supply Company, where she served as senior vice president and chief marketing officer since 2022, overseeing marketing for over 2,400 stores and helping grow the Neighbor's Club loyalty programme to more than 40 million members. In her new role, Gardiner will lead marketing strategy, e-commerce, customer relationship management, and loyalty programmes. She will focus on using customer data to strengthen brand relevance and create personalised experiences across The Vitamin Shoppe's stores and digital channels. Gardiner previously held marketing leadership positions at Volkswagen of America, Mitsubishi Motors, and Kia Motors. She holds a Bachelor of Arts from Mills College and an MBA from Indiana University's Kelley School of Business.

PR Newswire
Jul 22nd, 2026
The Vitamin Shoppe opens new store in Saratoga Springs, Utah with grand opening weekend

The Vitamin Shoppe has opened a new store in Saratoga Springs, Utah, at Westlake Shopping Center. The location offers vitamins, sports nutrition products, functional foods, and wellness essentials from national and proprietary brands. The retailer will host a grand opening weekend on 1–2 August with promotions and giveaways. Customers can access same-day delivery, online pickup, mobile checkout, and complimentary virtual nutrition coaching. "Our Health Enthusiast associates are ready to provide expert guidance and personalised recommendations," said Jim Abbatemarco, executive vice president and chief retail officer. The store operates Monday to Saturday from 9:30 to 20:00 and Sunday from 10:00 to 18:00. The Vitamin Shoppe, founded in 1977, operates more than 640 stores nationwide.

PR Newswire
Jun 5th, 2025
Vitahustle® Launches At The Vitamin Shoppe® To Bring Clean, All-In-One Nutrition To Consumers Nationwide

Innovative nutrition shake brand, founded by Kevin Hart, is now available in-store and onlineLOS ANGELES, June 5, 2025 /PRNewswire/ -- VitaHustle, the wellness brand founded by entertainer and entrepreneur Kevin Hart, is excited to announce the nationwide launch of its flagship product, VitaHustle ONE, at The Vitamin Shoppe®. Now available in-store, online, and via Instacart, VitaHustle ONE delivers a clean, convenient solution to daily nutrition—combining protein, essential vitamins, superfoods, and probiotics in one delicious shake

PR Newswire
Jun 4th, 2025
Genopalate Partners With The Vitamin Shoppe® To Bring Personalized, Dna-Driven Nutrition To More Consumers

MILWAUKEE, June 4, 2025 /PRNewswire/ -- GenoPalate , a leader in nutrigenomics, is teaming up with The Vitamin Shoppe®, a leading health and wellness retailer, to launch an innovative personalized nutrition offering through The Vitamin Shoppe's online marketplace. This partnership makes science-backed, DNA-based wellness solutions more accessible than ever—empowering individuals to optimize their health with nutrition that is tailored to their unique genetic makeup.Through this collaboration, GenoPalate's At-Home DNA Collection Kit will be available for purchase on www.vitaminshoppe.com, providing consumers with easy access to a groundbreaking approach to personal wellness. By analyzing over 400 genetic markers, GenoPalate delivers a deeply personalized nutrition report that includes:Tailored Nutrient Insights – A breakdown of the vitamins, minerals, and macronutrients most crucial for an individual's health.– A breakdown of the vitamins, minerals, and macronutrients most crucial for an individual's health. Optimal Foods List – A custom-ranked guide to more than 350 foods across 14 categories, identifying the best options for each person's genetic profile.– A custom-ranked guide to more than 350 foods across 14 categories, identifying the best options for each person's genetic profile. Wellness Insights – Key genetic-based factors related to stress, eating behaviors, and metabolism to support overall well-being.– Key genetic-based factors related to stress, eating behaviors, and metabolism to support overall well-being. 10x Personalized Recipes – Hand-crafted by a Registered Dietitian to align with each person's genetic dietary needs and nutritional goals.Hand-crafted by a Registered Dietitian to align with each person's genetic dietary needs and nutritional goals

Business Wire
Apr 18th, 2025
Kingswood Capital Management and Performance Investment Partners Sign Definitive Agreement to Acquire The Vitamin Shoppe

Kingswood Capital Management, LP (together with its affiliates, “Kingswood”) and Performance Investment Partners, LLC (“PIP”) announced today that they have ...