Full-Time

Director – PLG Education and Enablement

Tackle

Tackle

51-200 employees

Cloud marketplace subscription platform


Senior

United States

Requirements
  • Accomplishments leading and executing enablement & education strategies for SaaS companies (PLG tactics is a huge plus)
  • High integrity, strong collaboration skills, and always operate with humility
  • Developed, managed, and evolved a digital knowledge base of content; including, but not limited to tutorials, self-paced learning, webinars, guides, blog posts, etc
  • Strong ability to build consensus across cross-functional teams with a focus on data and metrics-driven decision making
  • Passion and understanding for learning with a speciality in creating digital, asynchronous enablement content for end users
Responsibilities
  • Lead a results-driven team focused on PLG across customer education and go-to-market enablement
  • Provide the foundation for content and education experiments to drive PLG across Sales, Customer Success, Partners, Marketing and Product
  • Drive the strategy of technology decisions for education, content, and go-to-market platforms that will drive a scalable & digital education experience
  • Iterate and test what content (webinar, video, tutorial, etc.) customers need at each step of Tackle's product journey to drive success and value as fast as possible
  • Utilize key customer journey data to develop education strategies to ensure customers are reaching their goals with the product
  • Develop education & content strategies and programs for PLG growth (acquisition, activation, conversion, and retention)
  • Focus on delivering in-product experiences through embedded training content to help Tackle customers overcome obstacles and find solutions
  • Orchestrate in product experiences to various Tackle subject matter experts to help with the consultative experience
  • Facilitate and organize ongoing training to uplevel the skills of our Tacklers for continuous self service consumption across the GTM organization (Sales, CS, Partners, Marketing, etc.)
  • Lead the team in developing training content, roleplays, and coaching to enable all customer-facing teams to execute our GTM initiatives successfully
  • Partner with Product Marketing and Partnership teams to design programs for enabling teams on industry trends, new products, new messaging, marketing campaigns, competitive intelligence as well as on skill development
  • Create Tackle and Cloud GTM industry certifications for our prospects and customers

Tackle’s mission is to continue to enable software companies to seamlessly evolve towards a digital selling future with their zero-engineering cloud marketplace platform. In addition to their innovative platform, the company also provides industry expertise on go-to-market strategies to help B2B companies establish, operate, and scale sales through the cloud.

Company Stage

Series C

Total Funding

$149.6M

Headquarters

,

Founded

2016

Growth & Insights
Headcount

6 month growth

-6%

1 year growth

-30%

2 year growth

2%

Benefits

Work remotely

Flexible work hours

Compensation and equity

Medical, dental, vision coverage

Monthly wellness, internet, phone reimbursements

Office equipment reimbursement

Unlimited vacation plan

401(k) Plan

Professional development opportunities and budgets

Off-site events, meetups, and summits

Commitment to diversity, inclusion, & belonging practices through our D&I committee, workshops, trainings, & more

Continual assessment of benefits

INACTIVE