Full-Time

Associate Director

Client Solutions, Analytics, Hcp

Confirmed live in the last 24 hours

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Data & Analytics
Consumer Goods
Entertainment

Compensation Overview

$110k - $125kAnnually

Senior, Expert

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Tableau
Data Analysis
Requirements
  • Knowledge of Tableau or any other dashboard & data visualization tools
  • Strong knowledge of digital marketing technologies, including ad servers, site-traffic partners, ad verification, etc.
  • Strong understanding of paid media landscape and being able to articulate a clear POV of how different media channels can be used effectively to tell a data-oriented story
  • Ability to communicate complex concepts at varying levels (from superficial to detailed) to suit the audience
  • Initiative does not require candidates to have a college degree
Responsibilities
  • Development of client-specific measurement plans
  • Manage the outputs of day-to-day requirements and workflow of the client as it relates to analytics
  • Responsible for presentation to client, with support from your team, with focus on recommendations and actionable insights
  • Keep client apprised of emerging measurement methodologies such as digital optimization and cross channel attribution.
  • Help guide junior members on story-board/narrative to provide rich insights
  • Proactively collaborate internally across Initiative crafts to ensure a data-oriented approach to Strategy, Communications Design and Partnerships.
  • Work with Client Advice & Management to identify opportunities to better support client needs

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create effective advertising strategies tailored to the needs of various clients, from large corporations to local businesses. Their services include media planning, buying, and optimization, as well as content creation and distribution. What sets Mediabrands apart from its competitors is its emphasis on data-driven approaches and the ability to adapt to changes in the media landscape. The goal of Mediabrands is to maximize the return on investment for its clients while fostering an inclusive work environment that values diverse perspectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased focus on personalized marketing strategies enhances Mediabrands' service offerings.
  • AI-driven content creation tools enable efficient and scalable content production.
  • Integration of AR in marketing campaigns boosts customer engagement and experience.

What critics are saying

  • Competition from digital-first agencies may reduce Mediabrands' market share.
  • Ad-blocking technology could impact Mediabrands' digital advertising effectiveness.
  • Stricter privacy regulations may affect Mediabrands' data-driven strategies.

What makes Mediabrands unique

  • Mediabrands leverages data-driven strategies to maximize client return on investment.
  • The company offers comprehensive media planning, buying, and optimization services.
  • Mediabrands fosters an inclusive work environment, valuing diverse perspectives.

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