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Full-Time

Manager – Digital Partnerships

Hcp

Posted on 3/22/2024

Mediabrands

Mediabrands

10,001+ employees

Marketing solutions provider utilizing advanced technologies

Data & Analytics

Compensation Overview

$80k - $100kAnnually

+ Discretionary Incentive Award + Relevant Incentive Award

Mid, Senior

Remote in USA

Category
General Marketing
Growth Marketing
PR & Communications
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • Experience across a variety of media channels
  • Fundamental understanding of media tools as well as syndicated tools
  • Demonstrated ability to develop integrated marketing communication plans encompassing traditional and non-traditional media strategies
  • Experience with campaign management/ad serving technology: Double Click DART, Atlas DMT, and/or Media Mind
  • Initiative does not require candidates to have a college degree
Responsibilities
  • Communicate with clients on marketplace intelligence and partnership needs, ensuring alignment with client KPIs
  • Manage daily client contact and requests, develop relationships with media partners, and present plan recommendations
  • Liaise with internal teams, collaborate for knowledge sharing, and mentor/train associates
  • Lead strategic media planning, KPI development, and partner negotiations using data and analytics
  • Delegate and oversee plan development, manage budgets and client billing process
  • Provide guidance on campaign oversight, reports, and client presentations
  • Manage Analytics and Ad Ops relationship for proper tagging, reporting, and optimization
  • Secure best marketplace pricing, foster relationships with media partners, and master investment strategies

IPG Mediabrands offers tailored marketing solutions through specialized business units, including Healix, KINESSO, MAGNA, and Mediabrands Content Studio, utilizing advanced technologies to manage global marketing investments.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

INACTIVE