Public Affairs Specialist

Public Affairs Specialist

The Public Affairs Specialist serves as a spokesperson and strategic communications leader, responsible for developing and executing public relations, media relations, traffic safety, and advocacy programs. This role ensures AAA’s image and messaging are effectively presented to the public, employees, and media, and supports the organization’s safety and advocacy initiatives.

What You Will Do:

• Serve as the primary spokesperson for AAA in media interviews, public events, and with traffic safety advocates.

• Develop and oversee statewide strategic plans for public affairs and communications.

• Ensure the AAA image is consistently and positively represented to all audiences.

• Oversee all external communications, including press releases, speeches, fact sheets, and talking points.

• Plan and execute press conferences, special events, and programs that advance AAA’s mission.

• Measure and report on the effectiveness of community relations and media relations activities.

• Advise management on public/media reactions to organizational decisions and initiatives.

• Support and participate in community outreach efforts (e.g., teen/senior driver safety, child passenger safety, impaired/distracted driving prevention).

• Collaborate with staff and business line managers to secure media coverage for advocacy, products, and services.

• Represent AAA in traffic safety and injury prevention committees, task forces, and coalitions.

• Develop and promote strategic traffic safety programs, including AAA Foundation for Traffic Safety research and Club initiatives.

• Build and maintain relationships with law enforcement, government officials, transportation agencies, and community organizations to promote AAA initiatives and partnerships.

• Monitor news media (print, broadcast, online) for stories impacting AAA or presenting opportunities for promotion.

• Participate in internal committees and support employee engagement events.

• Champion AAA’s legacy and ongoing commitment to traveler safety.

What You Will Bring:

• Bachelor’s degree in Communication, Public Affairs, Journalism, or related field.

• Significant experience in corporate communications, public relations, or journalism.

• Advanced organizational and time management skills.

• Proficiency with Microsoft Office products (Outlook, Word, PowerPoint, Excel).

• Ability to build productive relationships across all levels of the organization.

• Demonstrated success in advocacy, media relations, and public affairs.

• Excellent presentation, public speaking, and written communication skills.

• Strong collaboration, initiative, and accountability.

• Must have a valid driver's license with an acceptable driving record.

• Proof of auto insurance required at the time of hire.

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Remarkable benefits:
•    Health coverage for medical, dental, vision
•    401(K) saving plan with company match AND Pension
•    Tuition assistance
•    PTO for community volunteer programs
•    Wellness program
•    Employee discounts (membership, insurance, travel, entertainment, services and more!)

Auto Club Enterprises is the largest federation of AAA clubs in the nation. We have 14,000 employees in 21 states helping 17 million members. The strength of our organization is our employees. Bringing together and supporting different cultures, backgrounds, personalities, and strengths creates a team capable of delivering legendary, lifetime service to our members. When we embrace our diversity – we win. All of Us! With our national brand recognition, long-standing reputation since 1902, and constantly growing membership, we are seeking career-minded, service-driven professionals to join our team.

"Through dedicated employees we proudly deliver legendary service and beneficial products that provide members peace of mind and value.”

AAA is an Equal Opportunity Employer