Full-Time

Market Operations Associate

Posted on 11/4/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global marketing and communications services provider

Consulting
Consumer Software
Enterprise Software

Entry, Junior

Miami, FL, USA

Category
General Marketing
Growth & Marketing
Requirements
  • Bachelor’s degree from a four-year college or university
  • Excel proficient
  • Strong organizational skills
  • Detail-oriented
  • Excellent written and verbal communication skills
  • Ability to actively participate and eventually lead telephone and skype-based meetings
  • Bilingual, English and Spanish
  • Ability to prioritize and organize projects for self to meet internal and external deadlines
  • Digitally savvy; an active internet and mobile user
  • Demonstrate initiative and desire for learning, with ongoing interest in understanding emerging trends in media, marketing and communications
  • Collaborative approach and willingness to contribute to teamwork
  • Demonstrate leadership skills and growth potential for future supervisory roles
  • One year of media/communications planning experience (Beneficial but not mandatory)
Responsibilities
  • Learn and complete required agency training courses offered by managers, vendors and online modules related to media, research, media billing and personal skills development.
  • Master the full-range of media systems required for the role, including planning and billing.
  • Evidence strong understanding of media planning and buying fundamentals, including terminology and mathematical formulas, required to planning and buying of offline and digital media.
  • Maintain and manage assigned projects and manage internal team communication on timely/consistent basis.
  • Demonstrate proficiency with a client’s media planning and billing processes and maintain positive relationships with vendors and co-workers who support the media billing function (e.g. internal accounting and vendor sales departments).
  • Maximize the use of agency resources to tools to gather and analyze research to support recommendations.
  • Demonstrate initiative by identifying ways to improve the work product.
  • Serve as a primary point of contact for client’s (Associate Brand Manager level) day-to-day requests.
  • Work in partnership with our local operations, as needed, to deliver against client needs.
  • Support local teams by helping to answer their questions and by sharing best practices and cases studies from other markets.
  • Ensure that client relationships continue to be strengthened by the quality of deliverables and client satisfaction with the work.
  • Learn the agency’s scope-of-work required by the client and understand how the Media Associate role contributes to the expected deliverables.
  • Understand the metrics in annual agency evaluations and the action plans in place to improve performance.
  • Maintain an in-depth knowledge of a client’s business, both from a current situation and historical perspective.
  • Actively listen to clients and help identify opportunities.
  • Deliver consistent high-quality work.
  • Be recognized as a source of information for clients particularly related to the daily stewardship of their media budgets.
  • Develop a strong understanding of media research resources, including its capabilities and limitations.
  • Consistently able to articulate company and group mission as well as group goals and individual goals.
  • Embody the agency’s values in work and collaborative efforts.
  • Ensure participation in every step of the performance assessment process.

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates its various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored strategies that enhance their market presence.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Renewal of Arthur Sadoun's mandate ensures leadership stability and strategic continuity.
  • Transfer of liquidity contract to BNP Paribas Exane optimizes financial operations.
  • Focus on AI-driven platforms positions Publicis for technological advancements in marketing.

What critics are saying

  • Integration of Wibilong may face cultural and operational challenges within Publicis Groupe.
  • Advertise BG acquisition could lead to regulatory scrutiny in Eastern Europe.
  • Expansion into visual generative AI may pose ethical and legal challenges.

What makes Publicis Groupe unique

  • Publicis Groupe's acquisition of Wibilong enhances its AI-driven conversational platform capabilities.
  • The acquisition of Advertise BG strengthens Publicis's performance marketing and data-driven solutions.
  • Bizon's acquisition expands Publicis's expertise in Amazon brand distribution and e-commerce.

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