Vice President
Paid Search
Posted on 11/9/2023

51-200 employees

Diverse communications network offering creative solutions
Company Overview
IPG DXTRA stands out as a global leader in the communications industry, offering a unique blend of expertise in PR, branding, digital, experiential, influencer, and entertainment sectors. The company's competitive advantage lies in its ability to deliver creative and impactful solutions at the speed of culture, ensuring clients stay relevant and ahead of the curve. Its commitment to learning and sharing knowledge further fosters a culture of continuous growth and collaboration.

Company Stage


Total Funding





New York, New York

Growth & Insights

6 month growth


1 year growth


2 year growth

New York, NY, USA
Experience Level
Desired Skills
Google AdWords
Google Analytics
Growth & Marketing
  • Strong team leadership qualities and experience in a management role
  • Experience leading client relationships
  • Experience working with Google Ads Editor and Microsoft Advertising Editor
  • Experience with search, video and display campaign strategy and execution
  • Experience pulling and interpreting data from Google Analytics, Adobe, etc.
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
  • Google Ads, SA360 and Google Analytics 4 Certifications a plus
  • 8+ years of relevant experience
  • Provide vision, direction, management and support to individuals within the team to ensure their work aligns with our mission and goals
  • Foster strong relationships with internal teams and client groups
  • Develop action plans for achieving and measuring media success, including setting key metrics, measurement and optimization strategies
  • Advocate the value of paid search media and help educate clients, partners and internal teams on the latest developments and capabilities in this quickly evolving media channels
  • Provide team direction for improving campaign performance through optimization and/or implementing new features and strategies
  • Lead presentations to both clients and internal teams showcasing campaign strategy and performance results
  • Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
  • Develops a complete understanding of each client’s goals, markets, needs and expectations
  • Works within client relationships to champion initiatives that drive marketing decisions across digital channels
  • Attends client meetings on ongoing basis, interface as needed with executive level and middle management level on client side during meetings and presentations
  • Motivates, leads, and manages internal teams, working collaboratively to drive programs that meet our clients’ business objectives
  • Establishes expectations and goals for team on performance marketing and thought leadership
  • Provide training as needed for team
  • Facilitates the development and documentation of best practices to improve operational efficiencies within the team and the group
Desired Qualifications
  • Google Ads, SA360 and Google Analytics 4 Certifications