Full-Time

Senior Strategist

Commerce/Shopper

Posted on 8/16/2024

Momentum Worldwide

Momentum Worldwide

11-50 employees

Experiential marketing agency for brands

Consumer Software
Consumer Goods

Mid

Chicago, IL, USA + 2 more

More locations: St. Louis, MO, USA | Atlanta, GA, USA

Hybrid work in Chicago, Atlanta, or St. Louis offices.

Category
Strategy Development
Business Development
Business & Strategy
Required Skills
Marketing
Requirements
  • Must have 3+ years’ relevant experience within agency, consulting, retail media, retail, or large CPG company role.
  • Bachelor’s degree preferred.
  • Demonstrated expertise in shopper, retail, and/or commercial strategy & planning, with experience across both traditional and digital- or ecommerce-led execution.
  • Strong business acumen and successful leadership of project-based work, with experience with client service or strategic consulting.
  • Strong presentation development, design, and creative writing capabilities.
  • Ability to manage multiple projects and clients at once, attacking with agility and managing time & resources efficiently to deliver on the needs of each.
  • Hands-on qualitative and quantitative research experience.
  • Able to lead projects both independently and partner with a team of highly driven individuals.
  • A hunger for a growing career in this field.
  • A strong passion and dedication for something creative or personally inspiring that isn’t your job—this is just work, after all.
Responsibilities
  • Act as brand champion, collaborating on strategy development for assigned account(s) with obsessive eye toward delivering on your client’s business goals and objectives.
  • Digest and synthesize cultural, brand, shopper, and business data points and trends into compelling, actionable insights that drive effective, human-first marketing initiatives. Inform and partner with research team on qualitative & quantitative studies as needed.
  • Leverage existing frameworks and methodologies to structure strategic issues and drive decision-making – opportunity to build new frameworks.
  • Identify and solve brand and retail business issues through marketing strategies and tactical plans that drive powerful commerce activations.
  • Work as consultative partner clients to determine and identify objectives, KPI’s, and strategic imperatives, and ensure these goals are delivered.
  • Execute omni-channel strategies and tactics for agency across our process, products, people and clients.
  • Support the strategy practice in proactively building knowledge and understanding across the modern commerce landscape (e.g., the retail environment, digital landscape, and where they both come together etc.) and use this knowledge to consistently elevate our work, capability, and client credibility.
  • Provide internal team with understanding of the cultural landscape, consumer behavior, competitive activity, and emerging technologies as well as larger global trends.
  • Support and lead the crafting of high quality, compelling, and inspirational creative briefings to jumpstart creative ideas and activation ideation.
  • Partner with strategy, creative and business leads to review creative work & direct idea development to remain on-brief and delivering on client objectives, constraints, and market realities.
  • Thoughtfully communicate strategic POVs with clients; deliver well-devised, clear, concise, and compelling client presentations that earn audience confidence (across multiple stakeholder audiences).
  • Act as a thoughtful, consultative partner to our clients, building strong relationships and working to identify challenges and structure solutions that Momentum (or broader network partners) can solve.
  • Participate in the identification, prioritization and framing of client strategic opportunities, including new business proposals.
  • Supporting Momentum’s Values.
  • All other duties as assigned.

Momentum Worldwide creates engaging experiences for major brands through experiential marketing. Their approach focuses on memorable and interactive events that help brands connect with consumers, fostering loyalty and increasing sales. The agency works with high-profile clients like American Express, Coca-Cola, and Microsoft, offering tailored marketing solutions that combine creativity and technology. They generate revenue by providing customized services, including large-scale events and digital campaigns. What sets Momentum Worldwide apart from competitors is their track record of award-winning projects, such as the Grand Prix win at Cannes for Nike, and their ability to execute diverse and innovative campaigns, like sending school buses to Mars for Lockheed Martin. The goal of Momentum Worldwide is to deliver impactful brand experiences that resonate with audiences.

Company Stage

M&A

Total Funding

N/A

Headquarters

null, New York

Founded

1981

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for hybrid events boosts Momentum's experiential marketing services.
  • Rising popularity of gamification engages younger audiences, benefiting Momentum's campaigns.
  • Expansion of AR and VR technologies enhances Momentum's immersive brand experiences.

What critics are saying

  • Loss of key personnel like Matt Batten may impact creative output.
  • Competitive market poses risk of losing high-profile clients to rivals.
  • Focus on metaverse may divert resources from traditional marketing strategies.

What makes Momentum Worldwide unique

  • Momentum Worldwide excels in creating unique, engaging experiential marketing campaigns.
  • The agency integrates diverse elements like technology, PR, and entertainment into brand experiences.
  • Momentum's award-winning work, like the Grand Prix at Cannes, sets it apart.

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Benefits

Hybrid Work Options

Flexible Time Off

Medical Insurance

Dental Insurance

Vision Insurance

Short- and Long-term Disability

401(k) Company Match

Tuition Reimbursement

INACTIVE