Full-Time

Senior Producer

Live Operations

Updated on 12/3/2024

PocketWorlds

PocketWorlds

51-200 employees

Platform for creating and monetizing virtual worlds

VR & AR
Consumer Software
Gaming

Mid, Senior

Austin, TX, USA

Position requires onsite presence in Austin, Texas.

Category
Product Operations
Product Strategy
Product
Requirements
  • At least 3 years of experience in free-to-play mobile games.
  • Demonstrated track record and experience in running and growing a live free-to-play game.
  • Sound product judgment, ability to formulate live ops strategy, and present clear, measurable key results that will lead to achieving business goals.
  • Hands-on approach and impact-driven focus on constantly pushing game performance and delivering fantastic player experiences.
  • Deep understanding of economy and monetization design, as well as of engagement drivers in live service games.
  • Strong quantitative and analytical skills with an emphasis on metrics-driven decision-making.
  • Comfortable taking calculated risks, learning and sharing the lessons learned.
  • Extensive knowledge of live operations and monetization trends within the free-to-play business model.
Responsibilities
  • Develop and own a live ops and monetization strategy that accounts for both audience expectations as well as the company’s business goals.
  • Drive the day-to-day execution of the strategy by owning the schedule, targets, and overall success of in-game sales, offers, and live events.
  • Own the roadmap of features and tools needed to grow, innovate, and improve live ops for Highrise and coordinate their development with relevant stakeholders.
  • Together with game analysts, conduct quantitative analysis to provide key insights into product performance and uncover opportunities for further engagement and monetization.
  • Conduct A/B and multivariate tests to optimize game retention, engagement, and monetization metrics.
  • Bring to the team an understanding of best-in-class F2P mobile live ops activities, feature design, and monetization mechanics.

PocketWorlds creates a platform for users to build, share, and monetize their own virtual worlds, primarily through their flagship product, Highrise. This virtual universe allows millions of users to explore and interact within environments created by other users. The platform is designed to be user-friendly, enabling digital creators, gamers, and social enthusiasts to create engaging experiences without needing advanced technical skills. Users can generate content and earn revenue through in-app purchases, selling virtual items and experiences, while PocketWorlds takes a percentage of these transactions. The company differentiates itself by fostering a community-driven environment that emphasizes creativity and connection, encouraging users to take ownership of their creations. The goal of PocketWorlds is to enhance the way people connect and express themselves in the digital space.

Company Stage

Seed

Total Funding

$9.7M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

9%

2 year growth

35%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent $7 million Series A funding round provides Pocket Worlds with the financial resources to expand and innovate further.
  • Highrise's 680,000 weekly users and average in-game time of 90 minutes indicate strong user engagement and growth potential.
  • The launch of Highrise Studio and Highrise 4.0 empowers creators to monetize their content, potentially leading to increased revenue streams for both creators and the company.

What critics are saying

  • The competitive landscape of virtual worlds and social networking is intense, requiring continuous innovation to stay relevant.
  • Dependence on user-generated content means that the platform's success is closely tied to the creativity and engagement of its user base.

What makes PocketWorlds unique

  • Pocket Worlds uniquely combines social networking with user-generated content, allowing users to create, share, and monetize their own virtual worlds.
  • The platform's user-friendly design enables anyone, regardless of technical skill, to build engaging virtual experiences, setting it apart from more complex competitors.
  • Highrise's focus on pop culture trends and partnerships with NFT communities like Capsule House further distinguishes it in the digital entertainment space.

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